Student Marketeer - University of Wisconsin-Whitewater

Red Bull•Whitewater, WI

About The Position

As a Red Bull Student Marketeer, you are part of the company’s brand and product ambassador program. Reporting to the local Field Marketing Specialist (FMS), you learn Red Bull’s target group and help drive brand image and product understanding on campus and in the region. The role involves reaching new consumers, engaging university students, increasing sales, and increasing brand visibility through direct consumer and customer contact, product trials, and work at Red Bull events. The position offers flexible part-time hours in a creative and inclusive working atmosphere.

Requirements

Must be at least 18 years of age.
Must have a valid US driver’s license.
University or college enrollment is required.
Must be fluent in English.
Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Knowledge of student life, the collegiate landscape, and the local city, including behind-the-scenes activities and hot spots.
Connected with a diverse range of influential groups and individuals on campus.
Affinity for project management, behind-the-scenes work, and sales.
Team player willing to represent Red Bull in branded outfits and operate the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional language skills are an advantage.

Responsibilities

Represent the brand and its values through everyday interactions with consumers and customers.
Build and execute a tailored campus plan that engages students and brings the brand to life at the university.
Build and maintain relationships with key individuals on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and coordinate with the FMS to connect them with Red Bull.
Promote product trial and awareness through sampling, answering consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to create a memorable brand experience.
Build awareness and encourage participation in Red Bull collegiate events and activations.
Increase brand engagement on personal social media handles through authentic content.
Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new distribution points on campus and beyond.
Use relevant Red Bull assets to maintain brand visibility in sales accounts.
Ensure defined store standards are executed.
Deliver high-quality execution and attention to detail across the role.
Share ideas and collaborate with the team through regular in-person and online interaction.
Plan and report activities accurately and on time using the dedicated online platform.
Provide local insights, trends, and opportunities to support business development.