Student Marketeer - University of Wisconsin-Whitewater

Red Bull•Whitewater, WI

About The Position

As a Red Bull Student Marketeer, you will represent the brand and its products on the University of Wisconsin-Whitewater campus and in the surrounding region. Reporting to the local Field Marketing Specialist (FMS), you will learn about Red Bull’s target group and help build brand image and product understanding. The role focuses on reaching new consumers, engaging university students, increasing sales, and improving brand visibility through direct consumer contact, product sampling, and work at Red Bull events. You will develop and carry out a campus plan, build relationships with students and local contacts, identify collegiate content creators, support sales and distribution, and create authentic social media content. You will also plan and report activities, collaborate with your team, and share local insights and opportunities. The role offers flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.

Requirements

Must be at least 18 years of age.
Must have a valid US driver’s license.
Must be enrolled at a university or college.
Must be fluent in English.
Must be able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Must be immersed in student life and understand the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Must be connected with a diverse range of influential groups and individuals on campus.
Must have an affinity for project management, behind-the-scenes work, and winning sales.
Must be a team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more as needed.

Nice To Haves

Additional languages are an advantage.

Responsibilities

Represent Red Bull’s brand personality and values through everyday interactions with consumers and customers.
Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
Build and maintain relationships with key individuals on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to involve them in the World of Red Bull.
Promote product trial and awareness through sampling, answering consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to help create an unforgettable brand experience.
Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
Increase brand engagement on social media through authentic content.
Build relationships with local sales account managers and help ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new Red Bull distribution points on campus and beyond.
Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
Ensure defined store standards are executed.
Deliver executional excellence and attention to detail.
Share ideas and collaborate with the team through regular in-person and online interactions.
Plan and report activities accurately and on time in the dedicated online platform.
Contribute local insights, trends, and opportunities to business development.