Strategic Partner Marketing Senior Manager

Salesforce•Indianapolis, IN

About The Position

Salesforce is seeking a strategic, high-impact Strategic Partner Marketing Senior Manager to lead the co-marketing relationship with OpenAI and other strategic technology partners. The role owns partner marketing and serves as the primary liaison for joint go-to-market strategy, marketing roadmaps, co-created content, and cross-functional execution across the global marketing organization. It connects Salesforce’s Agentforce and platform ecosystem with OpenAI’s models and capabilities to build market awareness and drive enterprise adoption. The position combines strategic positioning with hands-on execution in a fast-paced, high-visibility environment. The role works across marketing teams and partner stakeholders to develop joint campaigns, events, customer stories, and sales enablement that support awareness, pipeline generation, and product consumption. It also measures performance, manages marketing budgets and agencies, and presents to executive and technical audiences.

Requirements

8–10+ years of experience in partner marketing, product marketing, solutions marketing, or integrated go-to-market roles within enterprise B2B SaaS, cloud, or high-growth AI technology ecosystems.
Strong technical fluency in AI and enterprise architecture, including the ability to understand and explain large language models, foundational models, agentic workflows, APIs, and enterprise data architectures to technical and executive audiences.
Exceptional verbal and written communication skills, with the ability to present to executive leadership and technical audiences.
Data-driven execution experience, including establishing performance metrics, tracking campaign ROI, and tying co-marketing activations to pipeline velocity and consumption.

Nice To Haves

Familiarity with the Salesforce and Slack ecosystems, or comparable experience in another enterprise partner ecosystem.
Direct experience marketing foundational models, LLM APIs, retrieval-augmented generation (RAG), or agent-based enterprise applications.
Prior experience navigating high-profile PR, co-branding, and communications guidelines in joint technology partnerships.

Responsibilities

Own marketing relationships with OpenAI and selected strategic AI partners, building relationships with partner-side marketing, product, and go-to-market leaders.
Develop annual and quarterly joint marketing plans.
Coordinate Integrated Campaigns, Product Marketing, Corporate Communications, Brand, Digital, Social, and Field Marketing teams to execute cohesive campaigns.
Drive joint presence and positioning at major events, including Dreamforce, World Tours, OpenAI DevDay, and global AI and technology conferences.
Lead development of joint event sessions, onsite experiences, and executive briefing touchpoints.
Advise on demos and creative assets, and prepare presentations for internal meetings and external events.
Use AI to improve and scale marketing processes while maintaining strong partner and stakeholder relationships.
Present to executive leadership and technical audiences, and stay informed about market trends and narratives.
Establish KPIs for awareness reach, pipeline generation, and consumption or adoption; track campaign ROI and connect activations to pipeline velocity and consumption.
Conduct Quarterly Marketing Reviews with partner counterparts and executive leadership to report results and optimize investments.
Manage joint marketing development funds, project budgets, vendor statements of work, and creative agencies while maintaining operational discipline and compliance.