Strategic Partner Marketing Lead

Dust•New York, NY

17h•$200,000 - $245,000•Onsite

About The Position

Dust is hiring its first Strategic Partner Marketing Lead to build the partner marketing function and help shape the company’s 2027 global relaunch. The role develops the stories, campaigns, events, and tools that help partners bring Dust to market and generate demand. The remit spans technology partners, solution partners such as systems integrators, private equity firms, and hyperscalers. Partnerships owns partner relationships and investment priorities; this role turns those priorities into focused marketing initiatives and measurable pipeline. It is a senior, hands-on position that combines setting strategy, aligning with partner leaders, and delivering the work. The role includes shaping joint messaging and launch plans; leading campaigns, events, and co-marketing budgets; activating partner ecosystems; equipping partner sellers; managing Dust’s ecosystem presence and reusable marketing assets; and measuring program performance with RevOps. Success includes establishing partner marketing kits and attribution, running campaigns and events that generate tracked pipeline, developing a program for each partner type, and delivering the 2027 partner program relaunch using a playbook built for the function. Dust prioritizes an in-person, office-first culture at its offices in Paris, London, San Francisco, and New York. Employees are trusted to work from home when it better suits the work they need to complete that day.

Requirements

8–12 years of experience in B2B marketing, including substantial partner, alliance, or ecosystem marketing experience at a high-growth SaaS, technology, or infrastructure company.
A record of building partner campaigns or programs that contribute to customer demand and pipeline.
Experience in one or more ecosystems, such as technology, systems integrators, private equity, or hyperscalers.
Strong positioning and storytelling skills, including the ability to turn complex integrations and workflows into a clear joint value proposition.
Hands-on experience across partner campaigns, events, content, email, paid marketing, or enablement, with judgment about what to do directly and where to scale through partners.
Executive presence and ability to influence partner marketing leaders, negotiate shared commitments, and align stakeholders up to VP level.
Comfort with campaign attribution, funnel metrics, budgets, and working from zero in a fast-moving environment.
Curiosity about AI agents and ability to explain their practical value to business and technical audiences.

Nice To Haves

Experience working with strategic technology partners such as Snowflake, Datadog, or Crossbeam, or comparable enterprise technology companies.
Experience with hyperscaler marketplaces, cloud co-marketing funds, or partner marketing tools such as PRM and account mapping.
Experience marketing through systems integrators, consulting partners, or private equity ecosystems.
Experience as the first partner marketer at a high-growth company.

Responsibilities

Build joint messaging with Product Marketing and turn integrations, shared workflows, and partner use cases into launch plans, customer stories, and proof points.
Lead joint launches, webinars, content, email and paid campaigns, field events, and executive programs.
Co-host flagship events with strategic partners and develop repeatable events that partners can run autonomously.
Manage co-marketing budgets and secure shared commitments.
Activate technology partner integrations, marketplaces, newsletters, and communities.
Equip systems integrators with marketing-in-a-box kits to promote Dust-powered services.
Reach private equity portfolio companies through operating-partner briefings and portfolio events.
Build hyperscaler marketplace and co-marketing programs, and partner with Growth on partner-acquisition campaigns where useful.
Create one-pagers, talk tracks, email sequences, account-based campaigns, demos, and training for partner sellers.
Own Dust’s ecosystem presence across integration pages, directory listings, and marketplace listings.
Create reusable resources, including a skills library and automated partner-announcement assets, and build the playbook for the 2027 global program relaunch.
Set program goals for reach, engagement, qualified leads, and partner-sourced and partner-influenced pipeline.
Work with RevOps on CRM and account-mapping attribution, report results quarterly, and shift investment toward what works.