Strategic Partner Development Senior Associate, Meridian Partnerships

Google•Los Angeles, CA

2d•$112,000 - $161,000

About The Position

The Media Effectiveness Measurement (MEM) Partnerships Team within Google’s Global Ads Partnerships builds global certification programs and strategies to distribute Google’s Meridian Measurement Products. The team partners with leading measurement providers and consultancies to ensure accurate presentation of Google Ads in measurement products and methods, including Marketing Mix Models, Multi-Touch Attribution, Sales Lift, Brand Lift, and Creator and Creative Measurement. These measurement tools are used by CMOs and marketing teams at sophisticated clients. The team also negotiates bespoke agreements to procure valuable data sets and services that enable measurement in Google Analytics, DV360, and Google Ads, supporting spend shifts to Google media. It works closely with Ads Measurement Product Management and other cross-functional leaders to promote industry-leading principles and methodological excellence, and to equip sellers to grow business. Google’s Global Partnerships organization explores opportunities with partners and works with a wide range of organizations to bring Google products and services to their businesses. It supports Google product teams through product-enabling partnerships, go-to-market strategies, and business growth initiatives across products and areas including advertising, Search, Assistant, Maps, Travel, Shopping, and Payments. Individual pay is determined by job-related skills, experience, and relevant education or training.

Requirements

Bachelor's degree or equivalent practical experience.
4 years of experience in business development, partnerships, management consulting, or investment banking.
Experience working with C-level executives and cross-functionally across all levels of management.
Experience managing agreements or partnerships.

Nice To Haves

Experience using or building Marketing Mix Models (MMM), sales lift, brand lift, or multi-touch attribution products.
Experience working with a Product Management team to create and execute a complementary partnership strategy.
Experience partnering with advertising measurement vendors, measurement-focused agencies, or advertising-measurement-focused consultancies.
Understanding of the Google Ads business and the ecosystem of Measurement Partners relevant to these products.

Responsibilities

Foster C-level relationships and drive partnership strategies through annual business reviews, joint roadmaps, and agreement reviews.
Troubleshoot partner issues and act as the first point of contact at Google.
Collaborate with Product Management, Strategy, Go-to-Market, and Sales, and organize communications for regional sales teams, measurement specialists, and international business development counterparts.
Collaborate with Product Management, Marketing, and GPS to organize internal events and summits for more than 80 measurement partners.
Develop executive briefings and represent Google at industry events such as Cannes, CES, and Ad Week.
Prepare a monthly newsletter highlighting activation progress, case studies, product innovations, event recaps, and other relevant milestones.