About The Position

The Store Manager is responsible for the total omni customer experience and the store’s visual and commercial standards, aligned with its format, global guidelines, and regional strategies. The role leads the full store team, promotes an inclusive and collaborative culture, and assesses the store’s strengths, opportunities, and competitors. The Store Manager analyzes sales and budgets, develops plans to improve results and profits, and oversees customer service, fashion presentation, team development, and retail operations. Responsibilities span customer sales and profit, fashion and trend awareness, team and talent development, and retail operations and visual-commercial execution. The Store Manager manages the customer experience, sales goals, staffing and scheduling, store routines, maintenance, stock and garment presentation, omni services, technology, and compliance with company procedures and legal requirements.

Requirements

  • Relevant experience in a leadership position.
  • Retail management and retail operations experience.
  • Experience collaborating closely with a team.
  • Strong leadership and willingness to take responsibility for others.
  • Confidence in team coaching and development.
  • Ambition and effective communication skills.
  • Analytical problem-solving ability and capability to work with numbers and manage statistics.

Responsibilities

  • Lead the total omni customer experience and maintain visual and commercial standards according to store format, global guidelines, and regional strategies.
  • Represent the H&M brand positively and ensure the team provides personal customer service, product and fashion guidance, and active selling.
  • Establish, analyze, and follow up on sales and budget goals, and create plans to optimize results and profits.
  • Ensure the team promotes the Customer Loyalty App (Hello Member) and in-store sustainability initiatives.
  • Schedule to budgeted hours in line with sales budgets and commercial activities.
  • Ensure correct fitting-room and checkout routines, including transactions, returns, and exchanges.
  • Identify commercial opportunities, maintain competitor awareness, and manage store maintenance cost-efficiently.
  • Ensure administrative routines for people and store operations are handled correctly.
  • Stay informed about fashion, trends, brands, products, competitors, and relevant influencers, and ensure the team shares relevant knowledge with customers.
  • Build understanding of the store’s local area, customers, competition, and fashion trends.
  • Manage talent and performance, including recruiting, onboarding, upskilling, developing, evaluating, and succession planning for the team.
  • Collaborate with the Area team and store leadership team, communicate professionally, and plan and schedule the team.
  • Communicate regularly with store colleagues through meetings and other updates to inform, motivate, and inspire them.
  • Ensure procedures, routines, security, and legal requirements are followed throughout the store.
  • Participate in relevant onboarding, training, and development processes.
  • Maintain a clean and tidy sales floor and back of house, and ensure high fashion quality, visual presentation, and garment care.
  • Maintain appropriate stock levels and provide allocation input to relevant area or sales-market colleagues.
  • Support daily store opening and closing routines and processes.
  • Ensure the garment cycle, delivery, presentation, and fitting-room routines follow standards and use provided tools and technology.
  • Maintain in-store omni services and technology, including Instore Care App, Click & Collect, and Smart Store.
  • Maintain price signs throughout the store according to applicable global, local, regional, and sales-market guidelines.
  • Maintain back-of-house information, health and safety, and tidiness for colleagues.

Benefits

  • Staff discount card for H&M Group brands, in stores and online.
  • H&M Incentive Program (HIP).
  • Medical, pharmacy, vision, and dental coverage.
  • Employee Assistance Program.
  • Vacation, wellness, holiday, and parental pay.
  • 401(k).
  • Commuter benefits.
  • Health and dependent care flexible spending accounts.
  • Additional voluntary benefits.
  • Wellness and family support programs.
  • Paid leave programs and paid time off, including a community day.
  • Development opportunities around the globe.
  • Access to Colleague Resource Groups for community and networking.
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