Store Manager - New York City Pop-Up

Retail For The People•New York City, NY

2d•Onsite

About The Position

This brand exists to prove one simple thing: it's never too late to learn something new. We take complete beginners, people who've genuinely never tried this before, and walk them through it, step by step, until they're holding something they made with their own two hands and thinking, “wait, I actually did that?” That feeling is basically the whole point of what we do. This fall through the holidays, we're bringing that same warm, hands-on, slightly ridiculous amount of joy to a New York City pop-up. We're a small, lean, do-more-with-less kind of team, and we're looking for a Store Manager who gets that energy immediately, someone who leads with real warmth, zero ego, and a good sense of humor, while still running a genuinely tight, well-organized store. As Store Manager, you'll lead the team through a full seasonal run, from the fall build-up through the busy holiday season, setting the tone for a store that feels genuinely joyful to walk into and work in. You'll own the floor, the team, and the numbers, without needing a mountain of meetings or hand-holding to get there. We trust people to just get it done. This role is ideal for someone who's a natural leader with real retail chops, but who also brings a playful, likable energy that makes both customers and teammates want to stick around.

Requirements

Prior retail leadership experience (Store Manager, Assistant Manager, or Keyholder) is required
Comfortable and energized by the intensity of a fall-through-holiday retail season, including peak gifting periods
Genuinely fun, warm, and approachable, this brand's personality is a huge part of the job
Self-directed and resourceful, comfortable solving problems on your own, with the self-awareness to know when to ask for help
Comfortable demonstrating products and teaching customers hands-on, even if they've never seen the product before
Flexible availability across the full fall and holiday season, including weekends and key trading/holiday periods

Nice To Haves

A genuinely good person to be around, kind, honest, and easy to work with, with zero patience for big egos or unnecessary drama
A fun, warm personality that people naturally gravitate toward, someone who makes the store feel like a genuinely nice place to be
A natural teacher and encourager, patient and enthusiastic with customers who are trying something new or a little outside their comfort zone
Comfortable with autonomy and a little ambiguity, you don't need everything mapped out perfectly to make a good call in the moment
Genuinely enjoys creativity, craft, and helping people feel proud of what they make or give as a gift
Takes feedback well and gives it just as gracefully, always looking for a better way to do it next time
Calm and steady under pressure, especially during peak gifting and holiday traffic

Responsibilities

Recruit input, onboard, and train a team that genuinely embodies the brand's warm, playful, no-ego personality
Coach the team on product demonstrations and customer teaching moments, not just transactions
Build and manage the schedule to keep the floor fully covered and energized through the full holiday season
Keep team morale high through a long, demanding seasonal stretch, with as little unnecessary busy-work as possible
Create a warm, welcoming first impression for every customer, whether they're browsing or gift shopping under pressure
Personally lead or support hands-on product demonstrations, helping customers feel confident and excited
Help every customer walk away with that unmistakable “I can't believe I actually made that” feeling, that's the whole point
Turn holiday gift-shoppers into genuine fans of the brand, not just one-time buyers
Own overall store sales performance across the full fall-through-holiday run, including key peak gifting weeks
Coach the team on gift-focused selling and cross-selling without ever feeling pushy
Report performance and customer insights
Maintain a colorful, cozy, and inviting store presentation that reflects the brand's playful personality
Keep displays fresh and gift-ready throughout the holiday season, adjusting for seasonal moments and promotions
Own daily opening/closing procedures, inventory management, and stock replenishment through a high-volume holiday season
Coordinate gift-wrap/packaging flow and fitting-room-equivalent logistics as needed during peak periods
Serve as the primary on-site point of contact for day-to-day operational issues
Lead end-of-season close-out procedures once the pop-up concludes