State Manager | South Florida

Stateside Brands•Fort Lauderdale, FL

1d•$100,000 - $120,000

About The Position

Stateside Brands is seeking a South Florida State Manager to collaborate with distributor partners to enhance brand visibility and optimize distribution. The role oversees Area Sales Managers responsible for executing strategies across a territory that includes Orlando, Fort Lauderdale, Miami, and the Florida Keys. The State Manager drives sales, monitors KPIs, and supports the professional development of the team. The position reports directly to the Regional Sales Director. The State Manager develops business plans with distributor partners, monitors sales and financial measures, maintains relationships with distributors and retailers, and ensures the execution of programs. The role includes spending three full days each week on route rides, coaching and training direct reports, and promoting consistent operating standards. The estimated base salary range is $100,000–$120,000 USD; individual compensation is based on factors including skills, experience, and qualifications.

Requirements

Bachelor’s degree in business, marketing, or a related field, or equivalent experience.
At least 5 years of sales experience in the alcoholic beverage industry.
At least 2 years of experience supervising a team of sales professionals.
Proficiency in budgeting, planning, and/or financial analysis.
Comprehensive knowledge of state and local laws pertaining to beverage alcohol distribution.
Flexibility to work non-traditional hours, including nights and weekends.
Ability to lift and transport up to 25 pounds of inventory and/or advertising displays.
Valid U.S. driver’s license and willingness to travel up to 75%.
Must be at least 21 years of age.

Nice To Haves

Key account or national account management experience.
Experience using Karma CRM and sales reporting tools.
Ability to build effective relationships with customers and internal associates.
Ability to take initiative, proactively identify customer issues, recommend solutions, and execute resolutions effectively.
Diligence and follow-through on commitments to internal and external stakeholders.
Ability to achieve performance goals with minimal direction and supervision.
Solid analytical and math skills.
Military experience.

Responsibilities

Establish and monitor sales and KPI targets for Area Sales Managers, providing feedback, coaching, corrective guidance, and performance management.
Create and execute annual business plans with distributor partners.
Monitor depletions, inventory, pricing, incentives, and budgets to support annual goals.
Communicate regularly with distributor partners, major retailers, and key decision-makers to implement national and local programs and resolve obstacles.
Spend three full days each week on route rides to assess Area Sales Manager performance and market operating conditions.
Train direct reports in sales techniques, including role-playing, objection handling, retail mathematics, and decision-maker purchasing behaviors.
Conduct group and one-on-one meetings and workshops with Area Sales Managers to build operational skills and recognize achievements.
Share and implement best practices and contribute as a leader within the peer group.
Develop a diverse team that reflects market demographics, embodies company values, and is motivated through effective leadership.
Ensure the team adheres to company standards and operational procedures.