Staff Product Manager, Incentives

Faire•San Francisco, CA
•$220,000 - $302,500•Hybrid

About The Position

Faire is seeking a Product Manager to set the strategy for its incentives programs and identify opportunities to improve their efficiency and value. The role is responsible for programs such as seasonal sales, spend challenges, and Insider membership, which are intended to influence customer behavior, strengthen retailer and brand relationships, and help independent retailers lower operating costs. The position combines strategic planning and customer insight with financial and business-mechanics expertise. The Product Manager will own the long-term direction and roadmap for incentives, coordinate the programs into a seamless experience, and assess the future of Insider, including whether and how it should expand. The role is accountable for incentive economics and program trade-offs, and will develop targeting capabilities to connect customers with relevant incentives. The Product Manager will work closely with Finance, Legal, Data Science, Design, and Engineering, and will communicate and execute across both leadership and delivery teams. The role is hybrid. Faire employees in hybrid roles currently work from the office three days per week, on Tuesdays, Thursdays, and one flex day of their choice on Monday, Wednesday, or Friday. They may work remotely up to four weeks per year. The stated annual pay range for San Francisco, California, and New York City, New York, is $220,000–$302,500, with eligibility for equity and benefits. Actual base pay depends on permissible factors including skills, experience, market demand, and primary work location.

Requirements

  • At least 7 years of product management experience, including demonstrated ownership of complex, cross-functional products end to end.
  • Experience building and shipping products designed around incentives, benefits, or loyalty programs.
  • Fluency in business equations and unit economics, including the ability to assess product viability in light of Faire's cost of capital and identify structural advantages.
  • Ability to develop a defensible multi-year strategy and execute hands-on, including writing clear PRDs, driving sprint-level work, and unblocking a team.
  • Strong understanding of how retailers and brands operate, with the ability to design around customer needs.
  • Experience influencing cross-functional partners across Finance, Risk, Legal, Data Science, and Engineering, and aligning stakeholders while maintaining momentum.
  • Structured problem-solving skills, including breaking ambiguity into hypotheses and diagnosing root causes.
  • High learning velocity and ability to develop a deep understanding of the market between retailers and brands.
  • Proven ability to influence at the executive level and communicate complex topics clearly and persuasively across audiences.

Nice To Haves

  • B2B marketplace experience, particularly familiarity with two-sided dynamics and competing customer objectives.

Responsibilities

  • Own the strategy and roadmap for Faire's incentives, including seasonal sales, spend challenges, Insider, and future benefits.
  • Set the long-term direction for incentives and create a prioritized, financially grounded roadmap.
  • Coordinate existing programs into a seamless experience for retailers and brands, and determine the next chapter for Insider, including whether and how to expand it.
  • Manage the return on incentive spending using unit economics, cost per outcome, and payback periods, including program-level P&L trade-offs.
  • Develop targeting capabilities to present the right incentive to the right customer at the right time.
  • Design simple, engaging experiences that help retailers discover deals and make the most of their benefits.
  • Partner with Finance, Legal, Data Science, Design, and Engineering; build trust, lead without authority, and keep complex cross-functional work moving.
  • Communicate complex topics clearly to audiences ranging from engineering partners to senior leadership.
  • Drive sprint-level execution with clear requirements.

Benefits

  • Equity
  • Comprehensive benefits
  • Competitive pay
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