Staff Performance Marketing Manager

Robinhood•Menlo Park, NY

17h•Hybrid

About The Position

Robinhood is seeking a Staff Performance Marketing Manager to join their elite Martech & Growth team. This role will focus on building the platform and capabilities that power Robinhood’s highest-priority growth surfaces, specifically lifecycle marketing and paid marketing. The position involves partnering closely with engineering, data, and product teams to translate business needs into technical solutions. The Staff Performance Marketing Manager will own the complete lifecycle marketing technology roadmap and lead the development of internal tools to manage over $200M in annual paid media spend. This role requires serving as the primary bridge between marketing and engineering, evaluating build-versus-buy trade-offs, and designing systems that integrate advanced tools with human expertise. The position is based in New York City, NY or Menlo Park, CA, with a requirement for in-person attendance at least 3 days per week.

Requirements

8+ years owning technical products or programs, ideally in a Martech, growth, technical product management, or marketing operations context.
Strong command of the modern Martech ecosystem — including lifecycle/CRM platforms, paid media integrations, personalization engines, and how marketing and growth teams operate.
Deep technical fluency to partner credibly with engineering teams and reason about complex architecture and trade-offs.
Familiarity with LLMs and agentic tooling, and sound judgment about where it genuinely adds value vs. where it adds complexity.
A track record of owning outcomes and metrics, and of driving collaborative delivery with marketing, engineering, data, and product teams across both lifecycle and paid marketing surfaces.

Nice To Haves

Experience adjacent to engineering, such as a former engineer, technical product manager, or solutions engineer is a plus.

Responsibilities

Own the complete lifecycle marketing technology roadmap in partnership with marketing leadership, aligning technical investments with the Growth Engagement team's goals.
Translate business needs into technical solutions, serving as the primary bridge between Growth Engagement marketing and engineering.
Own build vs. buy evaluations for key capabilities (e.g., journey orchestration, personalization engines, new channels).
Maintain deep fluency in the CRM/lifecycle marketing technology landscape, staying ahead of emerging innovations.
Define and evangelize the quality bar for lifecycle marketing technology.
Lead the development of internal tools to manage $200M+ in annual paid media spend.
Design systems to improve paid media ROI by integrating AI tools with human expertise.
Design the systems that connect Paid Media, Growth Engagement, and product onboarding experiences.
Serve as the connective tissue between lifecycle marketing, PFM, and engineering.
Own outcomes, not just delivery — define success metrics up front, track adoption and funnel conversion, and drive iteration.
Manage workflow across teams — coordinate priorities, unblock engineering, coordinate with product managers, engineering leads, and marketing leads.
Bring deep technical fluency to design credible solutions, evaluate tradeoffs, and have substantive conversations with engineers.
Make pragmatic build-vs-buy and traditional-vs-agentic decisions grounded in cost, complexity, and return on investment (ROI).
Define requirements, success criteria, and guardrails for agentic systems.
Operate comfortably in ambiguity — take a vague business need and shape it into a scoped, prioritized plan.
Drive alignment across marketing, engineering, data, and leadership.
Take accountability for the full lifecycle — discovery, definition, delivery (with engineering), launch, adoption, and measurement.