SR SITE MERCHANDISER
About The Position
This position is responsible for owning the strategy through execution for growth for the Happy Beauty Co. (HBCo) website launching in Fall of 2026 across desktop, mobile, and app. You will own the relationship with the HBCo partners across multiple departments in efforts to drive assortment strategy, conversion driving efforts, promotions/events, and profitability analytics. The goal being to identify, recommend, and execute strategies to achieve ecomm KPI goals. This position will analyze and leverage customer information and behaviors to prioritize the most critical actions necessary to improve the customer journey/shopping experience. Ultimately these improvements will result in improved customer and associate satisfaction, increased traffic and sales, and improved conversion. This role will report to Sr. Director eCommerce (Sally Beauty).
Requirements
- Bachelor’s Degree
- 3-5 years related ecommerce experience with a multi-channel retailer
- Salesforce, Excel, Google Analytics/Adobe Analytics
- This position requires the individual to have excellent attention to detail and be customer-centric oriented as well as interactive both within the department as well as cross-functional with Merchandising, Marketing, Digital, P&A.
- Strong presentation skills and ability to work independently and be resourceful to solve problems and create strategies.
Nice To Haves
- Knowledge of E-Commerce platforms and functionality such as Quantum Metrics, Google Analytics, Salesforce is a plus.
- Experience with Photoshop, Figma or design platforms is preferred.
- Experience with A/B testing concepts
- Able to quickly learn necessary technical tools
Responsibilities
- Translates the in-store merchandising and marketing experience and builds overall e-Commerce strategy and incorporates into the online experience, including the visual display of the home page, category pages, brand pages, and taxonomy, navigation, and search experience. Define timely and relevant merchandising strategy by leveraging product performance reporting, industry expertise, and trend awareness coupled with insights and recommendations from Sr. Director and partners.
- Responsible for ensuring all SKU's are set up accurately with a “complete" status for online in HBCo, within slated time frames, including naming convention, product attributes, product categorization, key words, SEO Support.
- Recaps performance, presents findings in leadership meetings, and recommends changes to online strategies to leadership on weekly, monthly, or quarterly basis based on results of site analytics & category reviews / results.
- Future state could include managing and developing a Site Merchandiser to ensure all product-related pages are optimized and correct. Coach Site Merchandiser on their category’s merchandise strategy including visual display of their category pages. Analyzing and sharing insights from campaigns (i.e. hindsight/postmortem) and applying learnings to future events and end-to-end experiences.
- Proof on-going site content and marketing campaigns to optimize customer journey and conversion. Participate in marketing brief process to ensure category objectives are being met.
- Execute online promotions (if applicable) across various digital platforms. Assist in the planning and execution of promotional events and partnerships that enhance online visibility.
- Other duties as assigned by manager
Benefits
- medical
- dental
- vision
- life Insurance
- paid vacation and sick days
- paid holidays
- tuition reimbursement
- 401(k) with company match
- in-house salon with complementary services
- varied selection of food options at our corporate campus
- Sally Beauty and CosmoProf Professional onsite store, where associates enjoy a great merchandise discount!
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
