Sr. Product Marketing Manager, Department Solutions
About The Position
Snowflake is powering the era of the agentic enterprise and is at the forefront of the data revolution, building the world’s greatest data, applications, and AI/ML platform. The company fosters a 'get it done' culture that empowers innovation and collaboration. Product marketers at Snowflake conceive and execute go-to-market plans to drive awareness, adoption, and customer success. This role specifically seeks a Sr. Product Marketing Manager to orchestrate go-to-market execution for the Finance Department / CFO Office. The position involves scaling global programs, amplifying regional priorities, and ensuring messaging resonates with finance leaders across industries. It is a highly cross-functional role requiring collaboration with Account teams, Field Marketing, Technical Sales, Industry specialists, and Global PMMs to align strategy with execution. The ideal candidate will excel in program orchestration, large-scale enablement, and leveraging regional insights to shape global direction.
Requirements
- 5+ years of experience in product marketing, solutions marketing, or GTM strategy, ideally within data, analytics, cloud, or AI/ML.
- Demonstrated ability to orchestrate cross-functional GTM programs that scale across regions and resonate with diverse personas.
- Proven success enabling large sales organizations through impactful programs, sales plays, and messaging that drive measurable outcomes.
- Ability to translate technology value into clear business outcomes that resonate with decision-makers.
- Strong collaboration and influence skills, with the ability to align global strategy to regional execution.
- Excellent communication and storytelling abilities, distilling complex concepts into compelling, business-relevant narratives.
- Commitment to being a culture champion who builds trust, collaboration, and inclusivity across functions and regions.
- An analytical, data-driven mindset with a focus on measuring impact and driving continuous improvement.
- BS/BA degree preferred.
- Willingness to travel up to 25% of the time.
Nice To Haves
- Experience developing regional or industry-specific campaigns that complement global priorities is a plus.
Responsibilities
- Co-own and align marketing strategy for the Finance team personas, ensuring plans reflect customer insights and empower the field to execute with impact.
- Develop and execute “big bets” by identifying opportunities for net-new integrated campaigns and targeted sales plays that accelerate adoption.
- Enable the field at scale by running programs, sales plays, and delivering relevant messaging that drive pipeline and revenue outcomes.
- Lead cross-functional working groups to ensure disciplined marketing program execution and alignment across teams.
- Champion outcome-driven selling by equipping sales teams with messaging and programs that tie Snowflake’s value to measurable customer impact.
- Translate Snowflake’s platform value into business value statements that resonate with decision makers across every industry vertical.
- Support industry coverage and Data for Good initiatives by ensuring campaigns and narratives land with business and societal impact.
Benefits
- Salary and benefits information available on the Snowflake Careers Site for jobs located in the United States.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
Associate degree
