Sr Marketing Associate, Business Travel

Capital One•McLean, VA
•$96,500 - $110,100

About The Position

Capital One is seeking an experienced marketing strategist to support business travel marketing, from brand and creative strategy through in-market execution across multiple channels. The role develops and executes large-scale, full-funnel campaigns and works across the organization in a fast-paced environment. The Marketing Associate partners with cross-functional teams and stakeholders to drive project delivery, account growth, brand affinity, and customer engagement. They oversee creative projects from brief through execution, protect brand consistency, and use problem-solving and influencing skills to ensure initiatives meet their intent. Strong communication, organization, and presentation skills are essential.

Requirements

  • Bachelor’s degree or military experience.
  • At least 2 years of experience in brand strategy or product marketing, including experience managing channels, agency-side, or client-side.
  • At least 2 years of experience planning, executing, and analyzing marketing programs.
  • At least 2 years of experience managing creative processes, partnering with creative teams, and developing creative optimization frameworks.
  • Ability to manage multiple projects, deadlines, and changing priorities while maintaining accurate, high-quality work.
  • Strong prioritization, adaptability, communication, writing, and presentation skills.
  • Experience with marketing channels such as digital channels, websites, and email.

Nice To Haves

  • Master’s degree in marketing or business.
  • At least 2 years of marketing experience in the travel industry or for a premium brand.
  • At least 2 years of marketing experience in financial services or another highly regulated industry.
  • At least 5 years of experience driving optimization plans and creative strategy.
  • At least 5 years of experience working with cross-functional teams in a matrixed environment, with a track record of working autonomously and navigating ambiguity.

Responsibilities

  • Serve as the brand strategy lead on collaborative cross-functional teams, providing strategic and tactical thought partnership to drive project delivery.
  • Develop and execute integrated, multi-channel marketing campaigns at a national scale to drive account growth, brand affinity, and customer engagement.
  • Manage multiple creative marketing projects from brief through execution, ensuring strategic intent is maintained throughout delivery.
  • Coordinate with functions and stakeholders, managing project workflows and communications in an organized manner.
  • Champion the brand and ensure product representations align with brand personas, voice, and style guides.
  • Build knowledge of best practices across marketing channels and programs.
  • Use problem-solving and influencing skills to help ensure marketing initiatives deliver on their intended outcomes.
  • Communicate with stakeholders at all levels, including preparing presentation materials and cohesive documentation for meetings and standalone use.

Benefits

  • Comprehensive health, financial, and other benefits supporting total well-being; eligibility varies by employment status and management level.
  • Eligible for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.
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