Sr. Manager, Creative Operations

Stanley 1913•Seattle, WA

About The Position

Stanley 1913 is seeking a Sr. Manager, Creative Operations to join the Global Marketing Operations team. This hands-on leadership role builds and runs the processes, planning, and coordination that enable the Global Creative organization to deliver impactful, consistent work. The role manages creative request intake, resource plans, and priority creative workstreams from kickoff and scheduling through reviews, approvals, and delivery. It partners with Creative leadership, Campaign Operations, Marketing Operations, and regional marketing teams to clarify priorities, improve visibility into capacity, and manage competing demands. The Sr. Manager owns and improves creative workflows, facilitates standups and workflow reviews, maintains process documentation and measures, and evaluates practical uses of Asana, AI tools, and automation. The position directly manages and develops the Digital Creative Production Coordinator and supports Web, Email, and Paid Media workflows. It also oversees intake and prioritization, resource planning, internally developed design and copy projects, global and regional creative reviews, and coordination of brand-guideline updates and enablement. Brand Design owns brand standards and guideline content.

Requirements

At least 8 years of experience in creative operations or creative project management within a global brand, in-house creative team, or agency.
Demonstrated ability to build practical creative processes while directly managing projects and daily workflows.
Experience managing and developing direct reports, combining clear expectations and coaching with hands-on operational support.
Experience with request intake, resource planning, prioritization, and collaborator review processes across multiple creative subject areas.
Strong project management skills, including developing schedules, facilitating reviews, managing dependencies, and driving follow-through.
Experience supporting Web, Email, and Paid Media creative workflows and coordinating shared creative resources across channel needs.
Ability to recommend clear tradeoffs and facilitate decisions when priorities, timelines, or resources compete.
Strong communication and relationship-building skills, including the ability to influence partners and support process adoption across global and regional teams.
Proactive, thorough approach and willingness to work directly in project plans, status trackers, and workflow tools.
Hands-on experience using Asana to manage creative projects, intake, schedules, dependencies, and reporting.
Experience using AI tools such as Claude to improve planning, documentation, or workflow efficiency, with sound judgment about appropriate use.
Curiosity and initiative in testing new technologies, translating useful capabilities into repeatable practices, and helping teams adopt more effective ways of working.

Responsibilities

Own and evolve creative workflows, clarifying roles, handoffs, review checkpoints, and expectations.
Lead creative standups and workflow reviews, maintaining schedules, status updates, and follow-ups.
Identify workflow challenges and implement practical improvements; document processes and assess effectiveness using measures such as turnaround times, review cycles, and on-time delivery.
Identify and implement opportunities to use Asana, AI tools, and automation to improve creative workflows, visibility, and efficiency; pilot tools and support adoption in alignment with company technology and data policies.
Directly manage and develop the Digital Creative Production Coordinator by setting goals, giving regular feedback, and supporting professional growth.
Guide the Coordinator's ownership of Web, Email, and Paid Media creative workflows, including priorities, dependencies, and critical issues.
Partner with the Coordinator, Creative leadership, and channel teams to develop digital creative request, development, review, and delivery processes.
Integrate digital demand into the broader creative resource plan and help resolve competing needs across projects.
Run creative request intake, ensuring requests define objectives, scope, deliverables, timing, and partner input; assess brief readiness and resource needs and resolve gaps.
Maintain a consolidated view of incoming, active, and upcoming work; recommend priorities and sequencing based on business needs and capacity, partnering with Creative leadership to confirm decisions.
Route requests into appropriate workflows, manage scope or timing changes, make tradeoffs visible, and escalate competing demands.
Develop and maintain a resource management model covering workload, capacity, and planned demand across creative fields.
Work with creative team leads to develop resource plans and recommend assignments based on project needs, skills, and availability.
Identify capacity constraints and recommend changes to sequencing, scope, or external creative support; partner with Creative leadership on final allocation decisions.
Keep resource plans current as priorities shift and use workload insights to inform future staffing and capability needs.
Directly manage internally developed creative projects across design and copy, coordinating dependencies and handoffs with photo studio and production teams.
Lead creative kickoffs; schedule and facilitate reviews; consolidate feedback; document decisions; and follow up on approvals and next steps.
Track progress, risks, and dependencies through final creative delivery, resolve workflow issues, and raise decisions when needed.
Coordinate handoffs of approved creative to marketing, regional, channel, and other internal requestors.
Partner with the Creative Director to establish and run global reviews of regionally developed creative, including campaign work based on marketing toolkits and ongoing regional initiatives.
Define global review requirements, submission expectations, timelines, and approval responsibilities with Creative leadership; coordinate submissions and meetings, consolidate approver feedback, and track resolution through approval.
Partner with regional project owners to integrate global reviews into regional timelines while regional teams retain local project management and execution.
Partner with Brand Design to keep approved brand guidance current, accessible, and visible; coordinate publication of updates and communicate changes to internal teams and agency partners.
Support Brand Design in delivering onboarding and practical guidance on applying brand standards.