Sr. Manager, Creative Operations

Stanley 1913•Seattle, WA

2d•$145,000 - $165,000

About The Position

Stanley 1913 is seeking a Sr. Manager, Creative Operations to join its Global Marketing Operations team. This hands-on leadership role leads the processes, planning, and day-to-day coordination that help the Global Creative organization deliver impactful, consistent creative work. The position combines building creative operating processes with managing their daily execution, including request intake, resource planning, and priority creative workstreams from kickoff and scheduling through reviews, approvals, and delivery. The role partners with Creative leadership, Campaign Operations, Marketing Operations, and regional marketing teams to clarify priorities, improve visibility into capacity, and help teams navigate competing demands. It directly manages and develops the Digital Creative Production Coordinator, supporting Web, Email, and Paid Media workflows and integrating digital demand into the broader creative resource plan. The Sr. Manager owns creative workflows and process improvement; request intake and prioritization; resource management; internally developed creative projects; global reviews of regionally developed creative; and coordination of brand guideline publication and enablement. The role uses measures such as turnaround times, review cycles, and on-time delivery to assess effectiveness, and explores Asana, AI tools, and automation to improve workflows in alignment with company technology and data policies.

Requirements

At least 8 years of experience in creative operations or creative project management within a global brand, in-house creative team, or agency.
Demonstrated ability to build practical creative processes while directly managing projects and daily workflows.
Experience managing and developing direct reports, combining clear expectations and coaching with hands-on operational support.
Experience running request intake, resource planning, prioritization, and collaborator review processes across multiple creative subject areas.
Strong project management skills, including developing schedules, facilitating reviews, managing dependencies, and driving follow-through.
Experience supporting Web, Email, and Paid Media creative workflows and coordinating shared creative resources across channel needs.
Ability to recommend clear tradeoffs and facilitate decisions when priorities, timelines, or resources compete.
Strong communication and relationship-building skills, including the ability to influence partners and support process adoption across global and regional teams.
Proactive, thorough approach and willingness to work directly in project plans, status trackers, and workflow tools.
Hands-on experience using Asana to manage creative projects, intake, schedules, dependencies, and reporting.
Experience using AI tools such as Claude to improve planning, documentation, or workflow efficiency, with sound judgment about appropriate use.
Curiosity and initiative in testing new technologies, translating useful capabilities into repeatable practices, and helping teams adopt more effective ways of working.

Responsibilities

Own and evolve core creative workflows, clarifying roles, handoffs, review checkpoints, and expectations.
Lead creative standups and workflow reviews, maintaining schedules, status updates, and follow-ups.
Identify workflow challenges and implement practical process improvements; document processes and use turnaround times, review cycles, and on-time delivery to assess effectiveness.
Identify and implement opportunities to use Asana, AI tools, and automation to reduce manual work and improve workflow visibility.
Pilot tools and new ways of working, assess their impact, and support adoption in accordance with company technology and data policies.
Directly manage and develop the Digital Creative Production Coordinator by setting goals, providing feedback, and supporting professional growth.
Guide the Coordinator’s day-to-day ownership of Web, Email, and Paid Media workflows, including priorities, dependencies, and critical issues.
Partner with the Coordinator, Creative leadership, and channel teams to build and evolve digital creative request, development, review, and delivery processes.
Integrate digital demand into the broader creative resource plan and help resolve competing needs across projects.
Run creative request intake, ensuring requests include objectives, scope, deliverables, timing, and partner input.
Assess brief readiness and resource needs, working with requestors to resolve gaps before creative development begins.
Maintain a consolidated view of incoming, active, and upcoming work; recommend priorities and sequencing based on business needs and capacity, partnering with Creative leadership on decisions.
Route requests into appropriate workflows, manage scope or timing changes, make tradeoffs visible, and raise competing demands.
Develop and maintain a resource management model that provides transparency into workload, capacity, and planned demand across creative fields.
Work with creative team leads to develop resource plans and recommend assignments based on project needs, skills, and availability.
Identify capacity constraints and recommend changes to sequencing, scope, or external creative support; partner with Creative leadership on final allocation decisions.
Keep resource plans current as priorities shift and use workload insights to inform future staffing and capability needs.
Directly manage internally developed design and copy projects, partnering with photo studio and production teams on dependencies and handoffs.
Lead creative kickoffs to align stakeholders on objectives, scope, ownership, required inputs, and approval responsibilities.
Schedule and facilitate creative reviews, consolidate feedback, document decisions, and follow up on approvals and next steps.
Track progress, risks, and dependencies through final delivery, resolve workflow issues, and raise decisions when needed.
Coordinate handoffs of approved creative to marketing, regional, channel, and other internal requestors.
Partner with the Creative Director to establish and run global reviews of regionally developed creative, including campaign work based on marketing toolkits and ongoing regional initiatives.
Define review requirements, submission expectations, timelines, and approval responsibilities with Creative leadership.
Coordinate submissions and review meetings, consolidate feedback from designated creative approvers, and track resolution through approval.
Partner with regional project owners to integrate global reviews into regional timelines while regional teams retain local project management and execution.
Partner with Brand Design, which owns brand standards and guideline content, to keep approved guidance current, accessible, and visible.
Coordinate publication of guideline updates, communicate changes to internal teams and agency partners, and support Brand Design with onboarding and practical guidance on applying brand standards.