Sr. Manager, Business Travel Marketing

Capital One • McLean, VA

1d • $161,500 - $221,200 • Hybrid

About The Position

Capital One is seeking an experienced Marketing Strategist to lead Business Travel marketing, from intent development, testing and creative strategy through in-market execution across multiple channels. The role requires experience leading a team and developing and executing large-scale marketing campaigns, working across marketing channels, and building relationships throughout the organization in a fast-paced environment.

The Sr. Manager serves as a lead Marketing Strategist on a collaborative, cross-functional team and partners with business, technology, product, research, creative, legal, and compliance teams. The role oversees integrated, national, multichannel campaigns that encourage customers to engage with credit card offerings and deliver a thoughtful communications experience through ongoing creative testing. It also manages multiple creative projects from brief through execution, maintaining strategic alignment, organization, and timelines. A data-based, customer-first approach and strong communication and partnership skills are central to optimizing customer experience and marketing results.

This is a hybrid position, with required on-site presence at the designated office location under Capital One’s hybrid policy. The role is eligible for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives. Capital One will not sponsor new applicants for employment authorization or provide immigration-related support for this position.

Requirements

• Bachelor’s degree or military experience.
• At least 6 years of experience in brand strategy or product marketing, including experience managing channels on the agency or client side.
• At least 6 years of experience planning, executing, and analyzing marketing programs.
• At least 6 years of experience managing creative processes, partnering with creative teams, and developing marketing materials.
• At least 2 years of people management experience.
• Experience leading marketers in large organizations and developing marketing strategy in new spaces.
• Ability to manage multiple projects, deadlines, and changing priorities while maintaining accurate, high-quality work.
• Strong attention to detail, prioritization, adaptability, communication, writing, and presentation skills.
• Experience with a variety of marketing channels, such as email, digital channels, and websites.

Nice To Haves

• Master’s degree in marketing or business.
• At least 3 years of marketing experience in the travel industry or for a premium brand.
• At least 3 years of marketing experience in financial services or another highly regulated industry.
• At least 7 years of experience driving optimization plans and creative strategy.
• At least 7 years of experience working with cross-functional teams in a matrixed environment, with a record of working autonomously and navigating ambiguity.

Responsibilities

• Serve as lead Marketing Strategist on a collaborative cross-functional team, providing strategic and tactical partnership to support customer engagement and retention.
• Oversee the development and execution of national, integrated multichannel marketing campaigns, including email, website, and in-app messaging.
• Use ongoing creative testing to drive customer engagement with credit card offerings and deliver a thoughtful communications experience.
• Manage multiple marketing creative projects from brief through execution, keeping strategic intent aligned with delivery and meeting timelines.
• Coordinate with functions and stakeholders throughout the creative process in an organized and well-managed manner.
• Use problem-solving, influencing, and data-based approaches to ensure marketing initiatives meet their intent and continually improve customer experience and in-market results.
• Communicate and partner with stakeholders at all levels, creating presentation materials and documentation that work both as standalone materials and in meetings.

Benefits

• Comprehensive health, financial, and other benefits supporting total well-being; eligibility varies by employment status and management level.
• Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior