Sr. Growth Marketing Manager

Spot AI•San Francisco, CA

99d

About The Position

Spot AI is seeking a Senior Growth Marketing Manager to build and scale a predictable enterprise pipeline. This role is unique, focusing on owning the system that brings ideal customers into the funnel and converts them to pipeline and revenue, particularly for enterprise retail and manufacturing clients with complex buying journeys. The manager will be responsible for determining the optimal combination of touchpoints, interactions, and channels (partners, events, outbound, digital) to create a repeatable and scalable growth engine. This involves close collaboration across marketing, sales, and partners to drive pipeline outcomes and full-funnel growth. The role emphasizes rapid experimentation, data-driven iteration, and leveraging AI for acceleration and efficiency in targeting and insight generation. It's a builder and operator role focused on systems thinking and owning pipeline outcomes, rather than just executing campaigns within an established system.

Requirements

Experience owning pipeline or growth outcomes with specific examples of built and scaled systems.
Experience in B2B growth, demand generation, or enterprise marketing environments.
Understanding of long sales cycles, multiple stakeholders, and account-based or enterprise motions.
Systems thinking and ability to think in sequences, not isolated channels.
Analytical, curious, and opinionated.
Comfortable with ambiguity and building from first principles.

Nice To Haves

Experience in a startup or growth-stage company.
Experience with partner, ecosystem, or complex GTM motions.
Experience using AI to drive real marketing outcomes (beyond content creation).

Responsibilities

Build the pipeline engine by analyzing customer acquisition across channels, identifying patterns, and defining repeatable systems.
Design programs to bring ICP accounts into the funnel and convert them.
Own a meaningful portion of enterprise pipeline and revenue contribution.
Create predictability across inbound and outbound channels.
Define and scale the levers that drive pipeline growth.
Design and run integrated programs across partner ecosystem, events, field marketing, digital channels, and outbound/sales collaboration.
Ensure alignment across marketing, BDR, sales, and partners.
Partner closely with Sales to target accounts, drive conversion, and build feedback loops for messaging and campaign effectiveness.
Align with Sales on qualified pipeline definitions and generation strategies.
Run rapid experiments across channels, messaging, and motions, using data and sales feedback to iterate.
Double down on effective strategies and discontinue ineffective ones.
Build an AI-native growth approach, using AI to accelerate experimentation, targeting, and insight generation.
Continuously improve AI utilization for outcomes and efficiency.
Help shape an AI-native marketing stack and workflow system.