Sr. Director, Healthcare Product Manager

Equifax • Clayton, KY

1d • Hybrid

About The Position

The Sr. Director, Healthcare Product Manager is a strategic leader within Equifax Workforce Solutions, driving growth for employment-centric portfolios with a specialized focus on Risk Intelligence and criminal data sets. The role uses customer research and market expertise to define offerings, provide market context for decisions, and deliver solutions throughout the product life cycle. As a subject matter expert in employment-related markets, the position partners with the Go-To-Market team to guide client and market strategy through discovery, owns the full product life cycle, influences the strategic roadmap, and communicates with stakeholders while navigating competitive and regulatory pressures.

The position follows a hybrid schedule: onsite at an Equifax office Tuesday through Thursday, with remote flexibility Monday and Friday. St. Louis is preferred, but candidates near any Equifax office will be considered.

The role assesses healthcare market opportunities for talent and verification solutions; defines differentiated products and commercial models; owns the healthcare roadmap and business cases; translates compliance and administrative needs into product requirements; leads launches, pilots, and enablement; and manages portfolio performance, engagement, and adoption.

Requirements

• Bachelor's degree or equivalent experience in a related field.
• At least 7 years of experience in product-led organizations, with a record of designing, building, and launching successful B2B products from concept to market.
• Extensive specialized experience in the healthcare industry ecosystem, such as healthcare talent solutions, medical credentialing, provider verification, health systems, or health technology.
• Strong understanding of healthcare data privacy, regulatory landscapes, and compliance standards, including HIPAA, FCRA, and primary source verification.
• Proven success managing products across multiple channels, including background screening providers (CRAs) and direct enterprise healthcare systems.
• Deep understanding of the distinct purchasing processes, pain points, and evaluation criteria of screening providers and healthcare compliance and HR executives.
• Ability to define product requirements, manage complex backlogs, and use tools such as Jira, Aha!, or Figma to drive development.
• Ability to influence cross-functional stakeholders, including Engineering, Legal, Sales, and Compliance, and present strategic roadmaps to executive leadership.

Nice To Haves

• Product Management certifications.

Responsibilities

• Drive market and customer insights for healthcare talent and verification solutions, using segmentation and competitive analysis to identify differentiated opportunities and validate them through customer feedback and advisory boards.
• Prioritize healthcare-specific product opportunities, including strategic partnerships and integrations; define value propositions, advise on buy/build/partner strategies, and lead commercial model development.
• Own the healthcare product roadmap and build business cases for new concepts.
• Drive cross-functional alignment on positioning, pricing, and promotion across distribution channels.
• Translate complex compliance and administrative requirements into actionable product requirements and acceptance criteria.
• Influence user experience design that balances industry guardrails with the operational needs of healthcare buyers and background screening partners.
• Partner with Marketing, Sales, and Success to lead feature launches, manage pilot programs, and iterate on solutions based on feedback.
• Develop training and narratives that communicate operational ROI and address value drivers for background screening partners and clinical or hospital executives.
• Manage portfolio financial performance to meet revenue and margin targets.
• Drive engagement and adoption by interpreting usage data and customer feedback to guide feature enhancements and lifecycle decisions.

Benefits

• Comprehensive compensation and healthcare packages.
• 401k matching.
• Paid time off.
• Organizational growth potential through an online learning platform with guided career tracks.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior