Sr Business Development Analyst

SIGMA•Los Angeles, CA

5h•$96,177 - $120,214

About The Position

Gather and analyze business data to maximize performance and increase sales for routes and strategic accounts in the assigned region. Develop and update action plans, including customer presentations, pricing proposals, and operational improvement proposals, to increase the region’s sales and profitability. The role serves as a liaison between Supply Chain and Sales, supports regional product bookings and allocation, analyzes sales and account performance, administers price lists and discounts, monitors receivables, and identifies opportunities to increase revenue, margins, and market share. It also involves visiting markets, developing new prospects, monitoring supply and distribution processes, resolving product supply issues, and creating sales contests.

Requirements

Bachelor’s degree in Business, Finance, Marketing, or equivalent work experience.
Five years of experience in trade marketing, account management, or a related field, including experience managing trade spend.

Nice To Haves

One year of experience in a broker or sales analyst role.
Consumer packaged goods experience, with Hispanic market experience preferred.

Responsibilities

Act as the liaison between Supply Chain and Sales and create weekly bookings for all regional items.
Review and allocate short-coded items and products affected by production constraints or overstock and understock issues.
Analyze route and strategic account results against established business plans; present findings to internal and external stakeholders and identify opportunities to improve margins and market share.
Administer the region’s price lists, maintain customers in the correct pricing bracket, review monthly discounts against gross margin objectives, and approve extraordinary discounts.
Gather and analyze strategic account sales data; generate and translate reports tracking sales against goals; and provide sales metrics to sales representatives.
Monitor accounts receivable activities and follow up with Sales regarding past-due payments.
Analyze sales development and trends to promote sustained revenue growth for the West Region.
Visit markets to identify opportunities in direct-store-delivery route operations and customer service.
Identify and sell to new prospects by analyzing account potential, developing commercial relationships, and following up on service levels, deliveries, and customer item setup.
Analyze KPI metrics, including pricing, margin, coverage, market share, and promotional activity, and recommend strategy changes when objectives are off target.
Follow up on supply and logistics/distribution processes with internal and external stakeholders and troubleshoot and resolve product supply issues.
Create, track, and deploy sales contests for sales teams and customers.
Perform other duties as assigned.