Sr. Analyst, Digital Analytics, Burger King

Restaurant Brands International•Miami, FL

4d•Onsite

About The Position

The Senior Analyst, Digital Analytics supports Burger King’s digital growth by delivering data-driven insights across digital channels and initiatives. The role analyzes digital performance, supports test-and-learn initiatives, and develops reporting and dashboards so stakeholders can evaluate impact and optimize results. The Senior Analyst partners with teams across Digital, Marketing, Finance, and Technology to ensure insights are actionable and aligned with business objectives, and reports to the Senior Manager, Digital Analytics, BK US. The position is based onsite at RBI’s Miami, Florida office, with a five-day, in-office work schedule intended to support collaboration.

Requirements

At least 3 years of experience in analytics, marketing analytics, digital analytics, finance, or consulting.
Bachelor’s degree in Business, Economics, Data Science, Statistics, Marketing, or a related field.
Strong proficiency in SQL and experience working with large datasets.
Hands-on experience with data visualization tools such as Tableau.
Advanced skills in Microsoft Excel and PowerPoint for analysis and presentation.
Strong analytical thinking, problem-solving skills, and attention to detail.
Ability to independently manage analyses and collaborate effectively in a cross-functional environment.
Clear communication skills, including the ability to translate complex analyses into actionable insights for non-technical audiences.
Interest in digital platforms, customer behavior, and test-and-learn methodologies within a fast-paced, data-driven environment.

Nice To Haves

Familiarity with Snowflake, AWS, or Databricks.

Responsibilities

Analyze performance across digital channels and platforms, including first-party and third-party ordering, app, web, and kiosk, focusing on sales, traffic, conversion, and engagement metrics.
Evaluate digital pilots, offers, and experiences by assessing impact versus control, and summarize results and recommendations.
Develop, maintain, and enhance dashboards and recurring reports for performance tracking and ad-hoc analysis.
Partner with Digital, Marketing, Finance, and Technology teams to understand business questions and translate them into analytical approaches and insights.
Conduct diagnostic analyses to identify drivers of performance changes and optimization opportunities across the digital funnel.
Analyze historical performance to support digital calendar initiatives and inform future planning decisions.
Use internal POS and digital platform data, along with external partner data, to provide a holistic view of digital performance.
Work with RBI data and engineering teams to validate data sources and definitions and ensure data accuracy and consistency.
Respond to ad-hoc analytical requests and contribute to special projects involving digital innovation and emerging technology initiatives.
Prepare clear, concise summaries and presentations that communicate findings, implications, and recommendations to business partners.