Social Media Sourcer

Hays Electrical Services•Houston, TX

39d

About The Position

With over 19 years of experience and hundreds of million-dollar projects completed, Hays Electrical Services provides excellent service to customers in hospitality, commercial and solar industry. Hays Electrical Services approaches each project with a cooperative mindset, working with business owners, contractors, and subcontractors towards the common goal – successful project delivery. Hays Electrical Services is seeking a highly driven and strategic Social Media Sourcer whose primary responsibility is to generate qualified electrician leads through social media platforms. This role is fully focused on proactive headhunting, employer brand visibility, and measurable recruiting pipeline growth. The ideal candidate maintains an active and professional social media presence, understands platform algorithms, and knows how to maximize visibility, engagement, and conversion. This individual will focus heavily on promoting hiring events, company marketing flyers, and open roles to attract skilled electricians.

Requirements

Active and established personal or professional social media presence.
Demonstrated understanding of social media algorithms and visibility optimization strategies.
Experience in recruiting, sourcing, digital marketing, or lead generation preferred.
Proven ability to convert online engagement into measurable leads.
Strong written communication skills.
Comfortable with direct outreach and proactive engagement.
Self-motivated and comfortable working in a performance-based environment.
Basic understanding of the electrical or construction industry preferred.

Nice To Haves

Bilingual (English/Spanish) highly preferred.

Responsibilities

Proactively source and generate qualified electrician leads using Facebook, Instagram, TikTok, and relevant skilled-trade communities.
Join and actively engage in electrician and construction trade groups to increase company visibility.
Post hiring events, job openings, and company marketing flyers daily to attract candidates.
Share and promote company-branded recruitment materials to maximize reach and engagement.
Monitor competitor job postings and strategically engage individuals who comment or express interest.
Conduct direct outreach via comments, private messages, and group interactions.
Visit job sites as needed to capture recruiting-focused content.
Leverage knowledge of platform algorithms (posting timing, hashtags, engagement tactics, video trends) to maximize organic visibility.
Track engagement metrics, leads generated, and conversions to scheduled testers.
Collaborate closely with the recruiting team to ensure smooth handoff of qualified leads.
Represent the recruiting team in a professional and brand-aligned manner across all digital platforms.