Social Media Coordinator

MrBeast•Greenville, NC

About The Position

Beast Industries is a media and entertainment company founded by Jimmy Donaldson, known as MrBeast. Its businesses span digital media, philanthropy, consumer products, and other initiatives, with a focus on entertainment, inspiration, and social impact. The Social Media Coordinator supports the execution and day-to-day operations of multiple consumer-facing social brands through publishing, creator coordination, community engagement, and platform-native content execution. The role helps keep brands active, culturally relevant, and consistently present across social platforms by managing content calendars, supporting creator partnerships, engaging with online communities, and maintaining fast-moving publishing operations. The ideal candidate brings strong organization and project management, sharp social instincts, copywriting skills, and a deep understanding of internet culture, trends, memes, and Gen-Z communication styles.

Requirements

  • At least 2 years of experience managing social media accounts for brands.
  • Experience supporting or executing multi-platform social campaigns.
  • Strong copywriting skills and demonstrated ability to create platform-native, audience-relevant social content.
  • Experience coordinating multiple projects, timelines, or stakeholders simultaneously.
  • Strong organizational and project management skills.
  • Portfolio or work samples demonstrating tone of voice, platform execution, or social content creation.

Nice To Haves

  • Experience working with creators, influencers, or talent teams.
  • Experience creating social-first content, including memes, graphics, or reactive posts.
  • Consumer brand, entertainment, creator economy, or agency experience.
  • Strong understanding of Gen-Z internet culture and platform behavior.
  • Strong awareness of trends, memes, creators, and emerging platform behavior.
  • Comfort operating in fast-moving, reactive social environments.

Responsibilities

  • Build and maintain social content calendars across multiple brands and campaigns.
  • Coordinate publishing workflows, approvals, and scheduling across platforms.
  • Publish and manage daily social content across Twitter/X, Instagram, TikTok, YouTube, and related platforms.
  • Help develop and evolve distinct brand voices across platforms, emphasizing humor, internet-native communication, and audience participation.
  • Write reactive, culturally relevant social copy that drives conversation, engagement, and shareability.
  • Identify authentic, community-first opportunities for brands to participate in trends, memes, and online discourse.
  • Engage with audiences through comments, replies, reposts, and other community interactions to increase visibility and brand affinity.
  • Support influencer and creator partnership workflows, including outreach, communication, scheduling, and content coordination.
  • Manage creator communications, including emails, briefs, timelines, rates, and deliverables.
  • Review creator and social content submissions and provide feedback or revision notes.
  • Support fast-turn content execution, including memes, graphics, captions, and reactive social posts.
  • Build scalable systems and workflows for multi-brand social calendars, creator deliverables, approvals, and publishing timelines.
  • Coordinate and communicate with internal stakeholders, creators, agencies, and external partners.
  • Track publishing schedules, campaign progress, audience engagement, and social performance reporting.

Benefits

  • Competitive salary.
  • Medical insurance through Blue Cross Blue Shield.
  • Dental insurance.
  • Vision insurance.
  • Company-paid life insurance.
  • Company contributions to employee Health Savings Accounts (HSA).
  • 401(k) plan with Safe Harbor company matching.
  • Flexible vacation policy.
  • Paid company holidays.
  • Company-provided technology package.
  • Relocation assistance where applicable, including travel and company-provided housing for the first 90 days.
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