Social Media & Partnerships Specialist

University of Miami•Coral Gables, FL

20h•Onsite

About The Position

The University of Miami/UHealth Marketing and Communications Department is hiring a Social Media & Partnerships Specialist in Miami, Florida. The role works across the University to turn ideas, people, and stories into compelling content, creative work, partnerships, and experiences. It offers an early-career opportunity to create, research, and execute social and content work alongside senior creative leadership, with exposure to the creative ideas, people, partnerships, and projects shaping the University. The position partners with the Social Media Manager on UHealth editorial planning and content production, and works closely with the AVP, Creative Studio on enterprise content initiatives, strategic partnerships, and special projects. The role coordinates shoots and stakeholders, creates mobile-first social content, researches creators and trends, and supports project planning and performance reporting. The position requires on-site work as needed for shoots, events, meetings, and other in-person opportunities, including occasional non-traditional hours.

Requirements

2–3+ years of experience in social media, content, creative strategy, marketing, or a related field.
Hands-on ability to create, film, and edit content, including mobile-first video and photography for social platforms.
Creative instincts and ability to develop ideas, concepts, and new approaches to storytelling.
Thoughtful communication and writing skills, including the ability to turn ideas and information into clear, compelling stories and presentations.
Strong organization and ability to coordinate projects, manage multiple priorities, and keep work moving.
Comfort working with senior leaders and across teams in a complex organization.
Curiosity, initiative, resourcefulness, and eagerness to learn, contribute, and take on new challenges.
Ability to work on-site as needed for shoots, events, meetings, and other in-person opportunities, including occasional non-traditional hours.
Familiarity with major social platforms, formats, trends, and emerging content styles.
Ability to use social platforms, search, and digital tools to research creators, influencers, trends, culture, brands, partnerships, and ideas.
Comfort managing timelines, meeting follow-ups, schedules, and other project details.
Familiarity with social metrics, basic data pulls, and performance reporting.
Comfort using AI and emerging tools for research, brainstorming, content development, and workflow, and curiosity about new applications.

Responsibilities

Partner with the Social Media Manager on editorial calendar development and ideation for UHealth, contributing concepts, formats, and visual approaches.
Identify stories and coordinate with physicians, researchers, patients, faculty, students, and other subject matter experts across UHealth and the Miller School to develop and produce content.
Lead coordination and production of social shoots, including scheduling, logistics, shot lists, interviews, and on-site production.
Capture and edit mobile-first video and photography for social platforms and support larger professionally produced video shoots alongside the Social Media Manager.
Monitor trends in social media, health, culture, and digital storytelling and bring relevant ideas and opportunities to the team.
Support data pulls, metric tracking, and reporting to inform content performance and planning.
Work with the AVP, Creative Studio on enterprise content initiatives, strategic partnerships, and University-wide special projects.
Contribute creative ideas and help brainstorm concepts, storytelling opportunities, partnerships, and new audience engagement approaches.
Research creators, influencers, trends, talent, partners, audiences, and other areas of interest, turning findings into insights and recommendations.
Coordinate with internal teams, agencies, partners, talent, and other stakeholders to advance priorities and execute projects on behalf of the AVP.
Prepare project plans, presentations, status updates, meeting materials, and other working documents.
Coordinate projects, manage timelines and multiple priorities, and keep project details moving.
Work on-site as needed for shoots, events, meetings, and other in-person opportunities, including occasional non-traditional hours.