Social Media & Marketing Coordinator

UNC-Chapel Hill•Chapel Hill, NC

About The Position

Carolina Housing at the University of North Carolina at Chapel Hill is seeking a Social Media and Marketing Coordinator to support its marketing and communications efforts through social media management, digital content creation, and promotional support. The position helps increase awareness of Carolina Housing programs, services, events, and residential communities while promoting student engagement and the on-campus living experience. Under the direction of the Assistant Director of Marketing and Communications, the Coordinator supports the creation, scheduling, and publication of content across social media platforms, develops basic marketing materials, and assists with departmental marketing initiatives and special events. The role works collaboratively with Carolina Housing staff and campus partners to gather content, highlight student experiences, and ensure communications are timely, engaging, and consistent with University branding guidelines.

Responsibilities

  • Create, schedule, and publish content across social media platforms.
  • Develop basic marketing materials.
  • Support departmental marketing initiatives and special events.
  • Collaborate with Carolina Housing staff and campus partners to gather content.
  • Highlight student experiences and promote Carolina Housing programs, services, events, residential communities, and the on-campus living experience.
  • Help ensure communications are timely, engaging, and consistent with University branding guidelines.
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