Social Media Leasing & Marketing Associate

LV Collective•Gainesville, FL

1d•Onsite

About The Position

Rambler is seeking a socially savvy college student who is up on the latest social trends, loves creating content, and enjoys engaging with people. The ideal candidate is involved on campus and well-connected within student life, organizations, or social circles, with the ability to influence and engage peers. This role, titled Social Media + Leasing Associate, will work on the leasing team and manage and grow the company's Instagram and TikTok accounts.

Requirements

Current college student in pursuit of a Bachelor’s degree, preferably in Marketing, Communications, Advertising, PR, Journalism or related fields of study
Experience managing a brand or influencer Instagram presence
Passion for social media and content creation, ideally displayed through a strong personal social presence
Strong grasp of major social media platforms including Instagram and TikTok
Comfortable in front of the camera, for Instagram stories, reels and TikTok

Responsibilities

Manage and monitor Rambler's social media channels (Instagram and TikTok) while following the company’s Social Media Strategy and Policies
Develop and execute monthly social content calendars for social media accounts that tell the brand story and create brand relevance
Publish unique, audience-specific content on social media channels to drive brand awareness and engagement
Engage with followers on Instagram via comments, likes and shares
Work with our corporate video team to conceptualize and produce videos for social media and other digital platforms
Maintain a consistent brand presence through appropriate brand colors, guidelines and layouts for visuals
Manage weekly Instagram giveaway campaign, including ideation, content creation, winner selection, gift acquisition and delivery
Assist Social Media Director with planning and coordinating lifestyle photoshoots
Be a brand ambassador—greet prospective residents with energy and enthusiasm, providing tours that showcase everything Rambler has to offer
Assist with lease applications and ensure a seamless, efficient process for future residents
Utilize CRM to track leads, manage prospect interactions, and ensure a seamless leasing experience from initial inquiry to signed lease
Deliver exceptional customer service to both current and prospective residents—be the go-to person for their needs
Assist with front desk operations, handling inquiries, answering calls, and responding to emails professionally and promptly