Social Media Leasing & Marketing Associate

LV CollectiveGainesville, FL
Onsite

About The Position

Rambler is seeking a socially savvy college student who is up on the latest social trends, loves creating content, and enjoys engaging with people. The ideal candidate is a natural connector, involved on campus, and well-connected within student life, organizations, or social circles, possessing the ability to influence and engage peers. This role, titled Social Media + Leasing Associate, will be part of the leasing team and will be responsible for managing and growing Rambler's Instagram and TikTok accounts.

Requirements

  • Current college student in pursuit of a Bachelor’s degree, preferably in Marketing, Communications, Advertising, PR, Journalism or related fields of study
  • Experience managing a brand or influencer Instagram presence
  • Passion for social media and content creation, ideally displayed through a strong personal social presence
  • Strong grasp of major social media platforms including Instagram and TikTok
  • Comfortable in front of the camera, for Instagram stories, reels and TikTok

Responsibilities

  • Manage and monitor Rambler's social media channels (Instagram and TikTok) while following the company’s Social Media Strategy and Policies
  • Develop and execute monthly social content calendars for social media accounts that tell the brand story and create brand relevance
  • Publish unique, audience-specific content on social media channels to drive brand awareness and engagement
  • Engage with followers on Instagram via comments, likes and shares
  • Work with our corporate video team to conceptualize and produce videos for social media and other digital platforms
  • Maintain a consistent brand presence through appropriate brand colors, guidelines and layouts for visuals
  • Manage weekly Instagram giveaway campaign, including ideation, content creation, winner selection, gift acquisition and delivery
  • Assist Social Media Director with planning and coordinating lifestyle photoshoots
  • Be a brand ambassador—greet prospective residents with energy and enthusiasm, providing tours that showcase everything Rambler has to offer
  • Assist with lease applications and ensure a seamless, efficient process for future residents
  • Utilize CRM to track leads, manage prospect interactions, and ensure a seamless leasing experience from initial inquiry to signed lease
  • Deliver exceptional customer service to both current and prospective residents—be the go-to person for their needs
  • Assist with front desk operations, handling inquiries, answering calls, and responding to emails professionally and promptly
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