Social Media Events Manager

Thomson Reuters•Ann Arbor, MI

4d•Hybrid

About The Position

Every major legal conference is a window into what the industry is thinking, debating, and preparing for. This role exists to make sure that Thomson Reuters presence is not just on the ground, but across every social platform where legal professionals are watching, sharing, and engaging. We are looking for a Social Media Events Manager who is equal parts campaign strategist, live content creator, and cross-functional connector. You know how to build anticipation weeks before an event breaks, and you're just as comfortable filming a 30-second clip on the conference floor as you are writing a speaker spotlight that stops the scroll on LinkedIn. You thrive in fast-moving environments where no two days look the same, and you understand that a great event only matters if the right people see it, share it, and remember it. You will own our full event social presence for legal, before, during, and after, and be responsible for ensuring every event earns its full impact on social. This is a new role for Thomson Reuters that is part of the organic social media team and will have two direct reports.

Requirements

5-8 years of experience in social media management with a strong focus on event promotion and live social coverage
Proven ability to build and execute multi-platform social media campaigns tied to events, with measurable results
Experience collaborating with events, PR, and marketing teams in a fast-paced, deadline-driven environment
Strong real-time content creation skills, including the ability to write, post, and engage live during events
Familiarity with social media management and analytics platforms such as Sprinklr, Hootsuite, or Sprout Social
Excellent project management and organizational skills, with the ability to manage multiple events simultaneously
Comfortable working in a large, matrixed organization and building relationships with stakeholders across teams and geographies

Nice To Haves

Legal tech or professional services experience is a plus

Responsibilities

Develop pre-event social campaigns (countdowns, speaker spotlights, session teasers) across LinkedIn, Instagram, YouTube, and TikTok
Manage real-time live event social coverage — live posts, Stories, short clips, quote cards
Coordinate with the Video Creator to capture on-the-ground content at flagship events
Build post-event content libraries (key takeaways, highlight reels, attendee testimonials) that extend the life of each event by 4–6 weeks on social
Own Instagram strategy as the primary "event and culture" channel
Coordinate with TR’s Comms/PR/Sales and marketing teams to align social amplification with broader event comms
Manage influencer and speaker social coordination (pre-briefing speakers on social sharing, providing them with ready-made assets)
Develop a social events playbook for global activation across organic social channels

Benefits

Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan.

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