Social Media Coordinator

Freeman•San Diego, WA

10d•Hybrid

About The Position

mdg is seeking an entry-level Social Media Coordinator to join its Communications team and support day-to-day social media and influencer campaigns for clients in the events and trade show industry. The position works closely with social media and influencer team members on scheduling and monitoring, reporting, content creation, influencer outreach, content management, and campaign reporting. The role is suited to an organized, detail-oriented candidate who is interested in building a career in social media and influencer marketing and can manage multiple projects and deadlines. The role reports to the Associate Director of Influencer. It is eligible for a hybrid schedule, generally requiring work in-office and/or at a show site two to three days per week. The ideal candidate will be based in Washington, DC, or San Diego, CA. Travel may be required up to 25%.

Requirements

One to five years of professional, internship, or relevant hands-on experience in social media, influencer marketing, communications, public relations, marketing, or a related field.
Strong understanding of LinkedIn, Instagram, Facebook, and X, and an interest in how brands use social media to reach and influence audiences.
Excellent written and verbal communication skills.
Strong organization and attention to detail, with the ability to manage multiple projects, deadlines, and stakeholders.
Comfort working with data and interest in understanding which content and campaigns drive results.
Strong judgment and professionalism when communicating with clients, creators, and internal teams.

Nice To Haves

Experience with social media management, influencer marketing, social listening, analytics, or content creation tools.
Experience with Agorapulse, Favikon, Canva, CapCut, or similar tools.

Responsibilities

Schedule and publish approved content across LinkedIn, Instagram, Facebook, and X.
Help maintain accurate, up-to-date social media content calendars.
Conduct pre-publication quality assurance of copy, links, tags, formatting, and creative assets.
Collect and organize performance data from social platforms and social media management tools.
Help identify performance trends, top-performing content, and opportunities to improve future content.
Research industry trends, platform updates, and emerging content formats, and share relevant findings with the social team.
Assist with light content creation, including drafting social copy, designing social assets, and editing video assets.
Support influencer outreach and follow-up communication, and track outreach status, responses, and next steps.
Coordinate campaign details with creators, including timelines, deliverables, and required materials.
Communicate professionally and promptly with creators throughout campaigns.
Ensure creators have the messaging, assets, links, and logistical information needed to complete their work.
Track creator deliverables, deadlines, content submissions, approvals, and posting status.
Support influencer campaign reporting, including performance summaries, earned media value, and other campaign KPIs.