About The Position

This is an execution-focused role supporting social media and content operations for a B2B SaaS / enterprise AI company. The specialist works from source material supplied by the founder and team—including screen recordings, product demo footage, voice memos, and written talking points—to produce, schedule, and engage with finished content. The role does not require appearing on camera or serving as the public face of the company. The specialist will manage content production and operations across LinkedIn, YouTube, Instagram, and X. LinkedIn is the primary channel, with work spanning company and founder posts, a dedicated real-named ghostwritten thought-leadership profile, community engagement, and organic and paid campaigns. The role also includes maintaining a cross-platform content calendar, operating content scheduling and automation tools, and reporting on analytics tied to pipeline-related goals.

Requirements

  • At least 2 years running social or content operations for a B2B SaaS or enterprise technology company.
  • Strong video editing skills using CapCut, Premiere, Descript, or similar tools.
  • Comfort working entirely from raw or unscripted footage provided by others.
  • Demonstrated experience managing a LinkedIn company or personal brand page, including scheduling, engagement, and basic campaign management.
  • Share results or metrics from a past account.
  • Comfort learning and operating AI and automation tools for content drafting, scheduling, and analytics.
  • Clear, plain-English writing skills, including the ability to turn technical bullet points into readable, professional posts.

Responsibilities

  • Edit and repurpose long-form source material into YouTube Shorts, Instagram Reels, and X clips, including thumbnails, captions, titles, and SEO.
  • Manage YouTube channel operations, including upload cadence, video descriptions, community-tab replies, and comment moderation and engagement.
  • Schedule and publish LinkedIn company and/or founder posts drafted from supplied talking points or lightly edited from founder drafts.
  • Build and manage a dedicated, real-named, ghostwritten thought-leadership profile focused on industry problems the company solves.
  • Engage with target personas by thoughtfully commenting on their posts and conducting measured connection outreach.
  • Plan and execute organic and paid LinkedIn campaigns tied to measurable goals.
  • Maintain a content calendar covering product proof points, category education, and platform-specific angles as integrations come online.
  • Set up and operate a scheduling and automation stack to turn batches of source material into at least a week of cross-platform content.
  • Track and report monthly analytics, including views, engagement, follower growth, and click-throughs, against pipeline-linked goals such as listing traffic, demo requests, and partner conversations.
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