Social Media and Content Marketing Manager

Superior Auto IncIndianapolis, IN
$70,000 - $85,000Onsite

About The Position

Superior Auto Inc., founded in 1975, is a large, privately held buy here, pay here automotive retailer with over seventy locations nationwide. We are seeking an experienced Social Media and Content Marketing Manager to lead our media presence. This role involves managing paid social campaigns, coaching team members on organic social management, and creating graphics and content for the Superior Auto brand. The ideal candidate is a strategic creator, skilled in graphic design, video production, social media campaign management (paid and organic), coaching retail teams, and performance analysis.

Requirements

  • 3-5+ years of experience in social media, content or digital marketing and running paid social advertising campaigns.
  • Highschool diploma or equivalent.
  • Proficiency with Meta, TikTok and LinkedIn advertising and experience in photography and video production.
  • Proficiency in graphic design; experience with Canva, Adobe Creative Suit and/or other design programs required.
  • Clear, confident communication skills.
  • Ability to work both as part of a team and independently.
  • Must have a valid state driver’s license and a driving record in good standing.

Responsibilities

  • Plan, launch, and optimize paid social campaigns across Meta, Tik Tok and other relevant platforms and manage budgets.
  • Serve as the company's internal social media expert and train retail teams on content creation, community engagement, and social media best practices.
  • Create and edit engaging graphics, photography, short-form videos, flyers, signage, and promotional materials with design programs.
  • Manage and execute Superior Auto's organic social media strategy across all platforms and recommend improvements.
  • Utilize the Constant Contact email marketing platform to engage with customers.
  • Perform other duties as assigned.

Benefits

  • Competitive pay based on experience.
  • Generous paid time off, including vacation, holidays, birthday, and personal days.
  • Solid benefits including health, vision, dental, and more.
  • 401(k) plan with company contribution.
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