Social Content Specialist, Meta (Weekends)

Daily Wire

13d

About The Position

The Daily Wire is seeking a Social Content Specialist to keep its Facebook and Instagram pages active and engaging throughout the weekend. The specialist will turn content from the existing talent library into finished posts and take ownership of publishing while the broader Social team is offline. The position requires availability during designated weekend coverage hours in Central Time and may be performed remotely or from the Nashville office.

Requirements

• 1–3 years of experience creating and publishing content for brand or talent channels on platforms such as Facebook, Instagram, or TikTok, or equivalent work experience.
• Proficiency with video editing and graphic design tools such as Adobe Premiere Pro and Canva.
• Working knowledge of Meta Business Suite for content scheduling and publishing.
• Strong understanding of Facebook’s algorithms, content formats, and platform best practices.
• Excellent writing, grammar, and organizational skills, with strong attention to detail.
• Sound editorial judgment and ability to work independently with minimal supervision, including in a remote environment.
• Reliable high-speed internet and a dedicated workspace for remote work.
• Availability during designated weekend coverage hours in Central Time.

Responsibilities

• Create weekend Facebook content from the Company’s existing talent library, including long-form videos, podcast episodes, prior posts, and still images.
• Edit short-form video clips, design image posts using templates and visual performance trends, and write original text posts that align with the Company’s voice.
• Manage the weekend publishing pipeline, including titles, post copy, images, tagging, categorization, and scheduling for weekend and overnight coverage.
• Serve as the Company’s active Facebook presence while the broader Social team is offline, publishing independently within established brand and editorial guidelines.
• Use sound editorial judgment on breaking news and sensitive topics; hold posts and escalate concerns to the Platform Manager when appropriate.
• Analyze content performance, including click-through rates, watch time, completion rates, follower growth, saves, and shares, to identify opportunities for improvement.
• Test thumbnails, headlines, and posting times, and deliver weekly recaps with results and recommendations for further testing.
• Stay current on Facebook features, format changes, and content trends; follow Company brand and data compliance guidelines, flag outdated guidance, and support additional duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed