Social Commerce Specialist/Manager

SuperOrdinary Talent•New York, NY

About The Position

The Social Commerce Specialist / Manager is responsible for day-to-day execution across social commerce channels, working closely with the Brand Lead to drive brand growth. The role is intentionally flexible, allowing individuals to focus more on analytical and operational work or on creative and creator-focused work based on their strengths, while maintaining full ownership and accountability for execution. Leveling as Specialist or Manager depends on experience, scope, and demonstrated ownership. At SuperOrdinary, the role supports consumer brands across social commerce channels, including TikTok Shop and other emerging platforms. The company describes its environment as fast-paced and evolving, with experimentation, speed, continuous learning, curiosity, and adaptability valued.

Requirements

  • 1–3+ years of experience in social commerce, affiliate marketing, influencer marketing, e-commerce operations, or digital marketing; level depends on scope and ownership.
  • Comfort working with performance data, spreadsheets, and dashboards, and translating data into actionable insights.
  • Strong organization and attention to detail, with the ability to manage multiple brands, campaigns, and timelines simultaneously.
  • Understanding of creator workflows, affiliate mechanics, and content-driven commerce dynamics.
  • Strong written and verbal communication skills for coordinating with internal teams, creators, and brand partners.
  • Proactive, resourceful, and comfortable working in a fast-paced, evolving environment.
  • Willingness to learn across analytical, operational, creative, and creator-facing workstreams as business needs evolve.

Nice To Haves

  • Hands-on experience with TikTok Shop is strongly preferred.
  • Experience with other platforms such as Amazon, Shopify, DTC, or marketplaces is a plus.

Responsibilities

  • Execute social commerce campaigns, including day-to-day TikTok Shop backend work such as campaign setup, shop management and monitoring, product setup, in-system sampling workflows, content tracking, and GMV delivery.
  • Manage creator outreach and communication, maintain creator relationships, and coordinate affiliate and paid collaboration programs from sourcing and briefing through posting.
  • Track key performance metrics such as GMV, traffic, conversion, CTR, CTOR, and content volume; conduct funnel analysis and identify insights to improve performance.
  • Support brand growth initiatives, including assortment launches, promotions, pricing updates, and campaign registrations in collaboration with the Brand Lead.
  • Coordinate with advertising, creative, operations, and external partners to support smooth execution and alignment.
  • Maintain performance reports, trackers, and internal documentation; support weekly and monthly reporting for internal teams and brand partners.
  • Monitor inventory status, shop health, product listings, and campaign readiness, and proactively flag risks or issues.
  • Oversee VA execution related to creator communication, sample management, data entry, and operational support, ensuring accuracy and timeliness.
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