SEO Manager

SaaSquatch•New York City, NY

19h

About The Position

Zocdoc is seeking an SEO Manager to lead in-house search engine optimization strategy and execution, increasing organic search visibility and traffic so patients can discover Zocdoc through search engines. The role works closely with product and engineering teams to identify and deliver projects that grow Zocdoc’s search audience, contributing to the company’s growth and mission to change how people find and book care online. The SEO Manager reports to the Head of SEO. Zocdoc is a digital health marketplace that helps patients find and book care and helps providers reach new patients. The company describes itself as collaborative and mission-driven, and is committed to building diverse teams and maintaining a workplace free of discrimination and harassment.

Requirements

5–8 years of experience in SEO, including at least 3 years working directly with product teams within large marketplace or eCommerce businesses.
Proven track record of championing and executing growth strategies.
Expert-level understanding of current SEO tools and all aspects of technical SEO.
Excellent analytical, organizational, and project management skills.
Strong communication and collaboration skills, with the ability to work effectively across teams.
Commitment to building more equitable, inclusive, and diverse workplaces and creating positive change.
Humility and a commitment to treating people with dignity and respect, regardless of title or tenure.

Responsibilities

Lead a continuous process for identifying product, content, UX, and technical SEO projects to grow Zocdoc’s organic search audience.
Conduct audits and research to identify growth opportunities.
Develop and propose data-driven recommendations for SEO tests and changes, supported by thorough analysis and rationale.
Collaborate with product, design, and engineering teams to execute growth strategies, including writing user stories and supporting acceptance testing.
Assist the Director of SEO in building a business case for the SEO roadmap and strategic initiatives.
Monitor and analyze SEO health and performance metrics, responding promptly to emerging issues.
Stay current on industry trends and integrate advanced SEO techniques and tools into the company.
Share knowledge across the company to improve organizational SEO expertise.