SEO AEO Content Operations Manager

Cynet Systems • San Jose, CA

4d

About The Position

As part of the Revenue Marketing team, the SEO/AEO Content Operations Manager is responsible for the operational execution of SEO and Answer Engine Optimization (AEO) initiatives under the strategic direction of the SEO/AEO Program Lead. The role conducts prompt and search research, manages content optimization programs, coordinates cross-functional reviews, and ensures recommendations move efficiently from planning through implementation. It serves as a central point of coordination among SEO/AEO, Product Marketing, Content, Legal, and other stakeholders to ensure content updates are delivered on schedule and aligned with best practices, governance standards, strategic priorities, and business objectives.

The ideal candidate is an organized marketing operations professional who coordinates stakeholders, manages optimization workflows, ensures content quality, and drives SEO/AEO initiatives from strategy through implementation. The role requires balancing multiple priorities and completing projects accurately and on time in a fast-paced environment.

Requirements

• At least 3 years of experience supporting SEO, content marketing, digital marketing, or content operations initiatives.
• Familiarity with SEO best practices, keyword research, content optimization, schema markup, and search performance metrics.
• Understanding of Answer Engine Optimization (AEO) and AI-powered search experiences.
• Strong project coordination and stakeholder management skills.
• Ability to manage multiple priorities and track projects across cross-functional teams.
• Excellent organizational, communication, and follow-up skills.
• Detail-oriented mindset focused on quality assurance and process improvement.

Nice To Haves

• Experience working with content management systems (CMS), marketing platforms, and SEO tools.
• Experience with Adobe Experience Manager (AEM) or other CMS platforms.
• Familiarity with Google Search Console and Bing Webmaster Tools.
• Experience with Adobe Analytics.
• Experience with SEMrush, Ahrefs, or similar SEO platforms.
• Experience with Wrike.
• Experience with Microsoft 365 and Google Workspace.
• Experience with Profound or similar AI search visibility/content optimization platforms.
• Familiarity with LLMs and AI tools such as Gemini, Copilot, or ChatGPT.

Responsibilities

• Review existing content to identify outdated, underperforming, duplicate, or obsolete assets.
• Document content audit findings and support recommendations for updates, consolidation, redirects, and retirement.
• Coordinate implementation of optimization priorities based on business objectives and program leadership’s strategic direction.
• Support implementation of SEO and AEO strategies across digital content properties.
• Research emerging search trends, prompts, and AI-driven client experiences.
• Identify opportunities to improve content visibility and performance in traditional search engines and AI-powered search environments.
• Ensure content updates align with approved optimization strategies, editorial standards, and campaign priorities.
• Manage end-to-end review workflows for content recommendations and updates.
• Coordinate reviews with Product Marketing, Content, Legal, and other stakeholders; track approvals and follow up on outstanding actions.
• Communicate project status, timelines, and dependencies, and help drive projects through completion.
• Review external SEO agency, consultant, and strategic partner deliverables for quality, completeness, and alignment with SEO/AEO best practices.
• Coordinate implementation with internal teams and ensure external recommendations are executed effectively.
• Perform quality assurance reviews before publication.
• Ensure content complies with SEO, AEO, accessibility, schema markup, and content governance requirements.
• Identify issues, escalate risks, recommend corrective actions, and support adherence to content standards and publishing processes.
• Track content optimization projects, implementation activities, stakeholder requests, timelines, and milestones.
• Identify and mitigate delivery blockers.
• Provide regular status updates and reporting to stakeholders and program leadership.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed