R2613426 Senior Technical Marketing Manager – Advanced Packaging

Applied Materials•Santa Clara, CA

8d•$174,000 - $239,500

About The Position

Applied Materials is seeking a seasoned Technical Marketing Manager and subject-matter expert in Advanced Packaging. The role defines product value propositions, develops competitive positioning, drives customer adoption, and enables sales teams for advanced semiconductor packaging solutions. It translates complex engineering concepts into clear messaging for varied audiences and uses customer and competitive insights to inform product strategy and roadmap decisions. The manager works across product marketing, engineering, corporate marketing, operations, and manufacturing to support product strategy, campaigns, launches, product readiness, and customer alignment. The position is based in Santa Clara, California, and involves travel 25% of the time. Relocation is eligible. The posted salary range is $174,000 to $239,500. Candidates may also be eligible for bonus and stock awards, as applicable.

Requirements

Master’s or Ph.D. in Engineering, Physics, Materials Science, or a related discipline.
10+ years of experience in semiconductor manufacturing or packaging.
Direct exposure to BEOL/FEOL processes.
Demonstrated expertise in Advanced Packaging ecosystems and customer workflows.
Strong analytical and communication skills, including executive storytelling and data-driven decision-making.
Experience leading cross-functional projects to milestones in a matrix environment.
Strategic, enterprise-level thinking and a solutions-first mindset.
Customer-centric, persuasive communication skills and ability to simplify complex technology.
Ability to operate autonomously and influence without authority.
Ability to thrive in fast-paced, high-ambiguity environments.

Nice To Haves

Hands-on inspection or metrology background.
Experience with pricing strategy, product launches, and field enablement.
Familiarity with reliability, yield, and metrology/inspection data as it relates to packaging performance.

Responsibilities

Develop and articulate clear value propositions for advanced packaging process control solutions.
Create technical marketing assets, including product briefs, solution whitepapers, competitive analyses, benchmark data summaries, presentations, and webinars.
Translate complex engineering concepts into clear messaging for varied audiences.
Conduct market sizing, segmentation, and trend analysis for advanced packaging ecosystems.
Track the competitive landscape and emerging technologies, and provide insights to executives and product teams.
Develop application use cases to inform roadmap decisions and prioritization.
Lead competitor head-to-head activities and drive new product evaluation and adoption.
Partner with product marketing and engineering to shape product strategy using competitive and customer insights.
Collaborate with corporate marketing on campaigns, messaging, and product launches.
Coordinate with operations and manufacturing on product readiness and customer alignment.