Senior Strategy Lead, Debit Card

Vanguard•Malvern, PA

6d•Hybrid

About The Position

The Senior Strategy Lead supports the strategy, development, launch, and ongoing optimization of Vanguard’s debit card. The role helps evolve the debit card product roadmap, value proposition, client experience, competitive positioning, and marketing and go-to-market strategies. It supports cross-functional planning and execution, works with external vendors on implementation, integration, and ongoing management, and aligns the debit card strategy with broader Cash & Savings initiatives and Personal Investor and Advice / Wealth Management segments. The role also supports program governance, reporting, stakeholder alignment, business requirements, and card-related processes. It uses data and KPIs to track adoption, usage, client satisfaction, and operational efficiency, and works with Marketing, Distribution, Enablement, Fraud, and other teams on market readiness, training, client communications, support models, cross-sell strategies, operational dependencies, and fraud controls. The position may also participate in special projects and perform other duties as assigned. Vanguard uses a hybrid working model for the majority of its crew members, combining flexibility with in-person learning, collaboration, and connection. Vanguard is not offering visa sponsorship for this position.

Requirements

At least 8 years of experience in payments strategy, preferably debit card product management.
Proven ability to lead complex, cross-functional initiatives with strategic impact.
Strong understanding of debit card ecosystems, issuer processors, card networks, vendor management, and client experience design.
Excellent communication, stakeholder management, and analytical skills.

Nice To Haves

Experience with fraud prevention, operational risk, and regulatory compliance.

Responsibilities

Define and support the evolution of the strategic product roadmap for debit card capabilities, including spend enablement, client experience, and competitive positioning.
Support the Director in cross-functional planning and execution across Personal Investor, Advice / Wealth Management, Finance, Risk, Controls, Legal, Compliance, Technology, Distribution/Marketing, and other stakeholders.
Serve as a Vanguard stakeholder for external vendors on implementation, integration, ongoing tactical vendor management, and network strategy.
Support development of debit card product strategy, value proposition, marketing strategy, and go-to-market strategy.
Support debit card development and launch, along with post-launch optimization and performance management.
Schedule and coordinate governance routines, reporting, and stakeholder alignment.
Provide guidance and education to cross-functional teams involved in delivery and optimization.
Develop, maintain, and support creation and management of card-related processes and business requirements.
Support development and maintenance of KPIs for adoption, usage, client satisfaction, and operational efficiency; identify and report opportunities to the Director and business leads.
Use data and insights to improve product performance and client outcomes.
Partner with Marketing, Distribution, Enablement, and Fraud teams to support scalable, protected, successful market delivery.
Collaborate on crew training, client communications, support model development, and cross-sell strategies across segments.
Identify and help resolve operational dependencies, including backend processing and fraud controls.
Support alignment of debit card strategy with broader Cash & Savings initiatives, including Money Movement Enablement, Product Health Scorecard, and Segment Strategy.
Support seamless integration with Advice / Wealth Management and Personal Investor segments, including clarity of use cases and positioning.
Participate in special projects and perform other duties as assigned.