Senior Sponsorship Development Executive

The Conference Board•New York, NY

About The Position

The Senior Sponsorship Development Executive identifies prospects, develops and sells customized sponsorships, and manages relationships for US-based events. The role contributes to sponsorship product development and go-to-market strategy in collaboration with the Director, Sponsorships. The ideal candidate is creative, articulate, motivated, and enjoys building and managing long-term relationships. The position is responsible for growing sponsorship revenue by meeting or exceeding an annual individual sales quota, forecasting and reporting activity and results, and developing new and existing business. This includes assessing account potential, building relationships, coordinating internal and external groups, closing sales, monitoring competitors, and identifying opportunities through prospecting and research. The Executive works with the Director, Sponsorships and other internal stakeholders to create commercially viable sponsorship offerings. They collaborate with Sponsor Engagement colleagues to brief them on client packages and deliverables, and co-manage sponsor relationships during event planning and implementation to support retention. The role also involves attending Conference Board events, maintaining accurate records in CRM and sales enablement platforms, and performing additional duties delegated by the Director, Sponsorships. The Executive is expected to champion the organization’s five core values: Relevance, Openness, Innovation, Integrity, and Collaboration.

Requirements

Bachelor’s degree.
5–8 years of sponsorship sales experience, including event or conference sponsorship sales; media and/or B2B sales experience is also relevant.
Demonstrated experience in consultative selling and creating customized solutions for prospective clients.
Proven track record of exceeding sales quotas and growing clients through expanding and upselling relationships year over year.
CRM experience.
Extremely strong customer service orientation.
Understanding of complex business issues and negotiations.
Ability to persuasively articulate value propositions to senior executives, especially those in Business Development and Marketing.
Excellent verbal, written, and interpersonal communication skills.
Ability to work independently and be self-driven within a team structure.

Nice To Haves

Microsoft 365 experience.
Strong expertise in PowerPoint and comfort adapting to collaboration software and platforms.

Responsibilities

Contribute directly to annual sponsorship revenue growth by generating sales and meeting or exceeding the individual annual quota.
Accurately forecast and report sales activities and results.
Develop new business and expand existing business by analyzing account potential, initiating and developing relationships, coordinating internal and external groups, and closing sales.
Gather and track intelligence on competitors’ offerings to maintain a competitive advantage.
Identify opportunities for expansion and growth through prospecting and research.
Partner with the Director, Sponsorships and internal stakeholders to create commercially viable sponsorship offerings.
Brief Sponsor Engagement colleagues on clients’ sponsorship packages and deliverables.
Co-manage sponsor relationships during event planning and implementation to support retention sales.
Attend Conference Board events to engage sponsors and solicit new clients; some travel may be required.
Create reports on personal sales, sponsor commitments, activities, and contacts, and maintain accurate data in CRM and sales enablement platforms.
Perform additional duties delegated by the Director, Sponsorships.
Champion the organization’s values of Relevance, Openness, Innovation, Integrity, and Collaboration.