Senior Specialist - Marketing (Production Operations)

Wesco • Pittsburgh, PA

1d • $74,285 - $96,570

About The Position

The Senior Specialist – Marketing (Production Operations) manages end-to-end production and delivery of marketing campaigns, from intake and planning through coordination and completion. The role partners with marketing, creative, and cross-functional teams to clarify requirements, prioritize work, manage timelines, scope, dependencies, and communications, and ensure project visibility and standardized processes. It focuses on project delivery and operational effectiveness rather than content creation or campaign development.

The position owns execution of assigned marketing programs, campaigns, or channels; translates objectives into briefs, plans, workflows, and deliverables; and produces high-quality outputs with minimal oversight. It monitors performance, KPIs, and customer engagement, synthesizes research and data into recommendations, and leads agency and vendor execution within scope. The role also coaches Coordinators and Specialists, supports sales and supplier product groups across geographic levels, and flags risks and mitigation strategies to Managers or Senior Managers. Travel may range from 0% to 25%.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent education and experience.
• 4–6 years of progressive marketing experience required; 6 years preferred in product, solution, or field marketing experience, preferably at a Fortune 500 company.
• Demonstrated ownership of complex programs or channels with measurable impact.
• Strong analytical skills and ability to translate data into actionable insights.
• Advanced proficiency with marketing tools, platforms, and reporting for the specialty area.
• Strong communication and stakeholder collaboration skills.
• Ability to work autonomously while aligning with broader program goals.
• Ability to travel 0%–25%.

Nice To Haves

• Master’s degree in Marketing, Communications, Business, or a related field.
• Six years of product, solution, or field marketing experience, preferably in a Fortune 500 company.
• Working knowledge of marketing strategy and implementation, including multichannel marketing and associated best practices.
• Industry experience in technology, product manufacturing, or supply chain.

Responsibilities

• Manage marketing projects and deliverables from intake through completion, defining timelines, scope, dependencies, and expectations.
• Partner with marketing stakeholders, creative teams, and cross-functional partners to plan, prioritize, and coordinate concurrent initiatives.
• Develop and maintain project plans, schedules, and task tracking to provide visibility into progress and delivery status.
• Facilitate project intake, kickoff, and status meetings to align on objectives, roles, and timelines.
• Monitor progress, identify risks, issues, and impacts, and communicate status and recommendations to stakeholders.
• Establish and maintain consistent processes and tools to improve efficiency, predictability, and transparency in marketing delivery.
• Coordinate implementation and communication of sales promotions and marketing campaigns from concept through finished product, including social and digital campaigns and traditional collateral such as direct mailers, brochures, flyers, and catalog pages.
• Assist with research and analysis, including web metrics and trend tracking, competitive website and eCommerce monitoring, customer research, and competitor research.
• Support sales and marketing needs of sales and supplier product groups at global, national, regional, and local levels.
• Own end-to-end execution of assigned marketing programs, campaigns, or channels.
• Translate objectives into briefs, plans, workflows, and deliverables.
• Produce high-quality assets and program outputs with minimal oversight.
• Monitor performance, KPIs, and customer engagement, and identify optimization opportunities.
• Synthesize data, research, and insights into actionable recommendations.
• Lead agency and vendor execution within defined scope.
• Coach and review the work of Coordinators and Specialists to ensure quality and consistency.
• Flag risks and recommend mitigation strategies to Managers or Senior Managers.

Benefits

• Paid time off
• Medical coverage
• Dental coverage
• Vision coverage
• Retirement savings plans
• Eligible positions may include participation in a bonus or sales incentive plan; certain sales roles may have commission compensation.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior