Senior Social Media Specialist

Marsh McLennan•Atlanta, GA
•Hybrid

About The Position

Marsh is seeking a Senior Social Media Specialist to join its Social Media Center of Excellence. This hybrid role leads strategic social media portfolios that strengthen executive influence, elevate the Marsh brand, and amplify high-priority business moments. The specialist works with senior leaders and partners across Executive Communications, Marketing, Brand, Corporate Affairs, and Talent Acquisition to shape how Marsh and its leaders connect with clients, colleagues, and other priority audiences. The role leads executive social media programs, develops tailored strategies for Marsh business CEOs and select Executive Committee members, and turns business priorities and leadership perspectives into thought leadership and platform-native storytelling. It also leads employer brand social media strategy and social media activation for prominent enterprise initiatives, partnerships, and events. The position is based in a Marsh US office and requires at least three days per week in the office or onsite with clients. Marsh describes its culture as vibrant, inclusive, and flexible, and cites professional development opportunities, interesting work, supportive leaders, career opportunities, and benefits and rewards intended to enhance well-being. Marsh is committed to a diverse and inclusive work environment and provides reasonable accommodations upon request.

Requirements

  • 5–7 years of experience developing and delivering social media strategies within a global B2B or professional services organization.
  • Proven experience leading executive social media and thought leadership programs, including working directly with senior executives.
  • Excellent writing and editing skills, including the ability to translate complex business topics into compelling content and reflect senior leaders’ distinct voices.
  • Excellent stakeholder management skills, with the ability to influence, build trust, and align priorities across a complex, matrixed organization.
  • Strong editorial judgment, strategic thinking, and analytical capabilities, including the ability to turn performance insights into actionable recommendations.

Nice To Haves

  • A track record of building executive social media programs that deliver meaningful engagement with priority audiences.
  • Experience shaping social media brand expression across a global organization, including developing standards, templates, and playbooks that balance consistency with creative innovation.
  • Experience connecting executive, corporate, and employer brand storytelling into coordinated enterprise programs.
  • Demonstrated ability to turn major partnerships and flagship events into sustained social media engagement.
  • Experience setting strategic direction for others and building capabilities across business and regional teams.
  • A strong creative perspective, with the ability to assess emerging formats and platform developments and apply them effectively in a B2B environment.

Responsibilities

  • Lead Marsh’s executive social media program with Executive Communications, Marketing, and key stakeholders to build executive presence, visibility, influence, and thought leadership.
  • Develop and execute tailored social media strategies for Marsh business CEOs and select Executive Committee members using a white-glove service model.
  • Translate business priorities and individual leadership perspectives into compelling thought leadership and platform-native storytelling.
  • Build editorial calendars, content plans, and activation strategies to deepen executive engagement with clients, colleagues, media, and prospective talent.
  • Develop scalable frameworks, playbooks, and best practices to help social media leaders across businesses and regions activate executives effectively.
  • Lead the firm’s employer brand social media strategy in partnership with Talent Acquisition and the Employer Brand marketing leader.
  • Build content strategies that showcase Marsh’s culture, colleagues, and careers.
  • Lead social media strategy and activation for high-profile enterprise initiatives, partnerships, and events, including the World Economic Forum Annual Meeting, Marsh Rising Professionals Forum, and Perspectives to Thrive symposium.
  • Develop integrated activation plans connecting enterprise priorities, executive participation, and audience interests before, during, and after programs.

Benefits

  • Professional development opportunities
  • Interesting work
  • Supportive leaders
  • Career opportunities
  • Benefits and rewards to enhance well-being
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