Senior Social Media Producer
About The Position
The Senior Social Media Producer will produce, write, and edit social media content and copy for 60 MINUTES across Instagram, TikTok, Facebook, X, and YouTube. Content must adhere to the program’s overarching style while reflecting current best practices for each platform. The producer will film with talent, screen 60 Minutes pieces, recommend clips with strong social potential, and pitch original social content ideas in innovative formats that complement the broadcast. The role requires strong collaboration and the ability to drive results across matrixed teams without always having direct reporting authority. The successful candidate will understand 60 Minutes’ heritage and how it informs the program’s future approach. Flexible and occasionally irregular hours, including nights and weekends, may be needed according to broadcast production schedules and breaking news cycles.
Requirements
- A minimum of 6–10 years of TV news, show producer, and/or social media experience.
- Extremely strong editorial judgment and impeccable creative writing ability.
- Strong editorial fairness and a keen understanding of the importance of accurate copy and content.
- Video and photo editing skills.
- Expertise in Adobe Premiere and Photoshop and/or Avid to create, reformat, and edit content optimized for social media platforms.
- Ability to partner and work across internal departments and teams to execute flawlessly.
- Highly developed relationship-building skills, from pitching concepts through execution and measurement.
- Ability to multitask and excel in a dynamic, quickly changing environment.
- Understanding of TV production processes and workflows, and how social media content supports audience loyalty and growth.
- Ability to collaborate and drive results among matrixed cross-functional teams without always having direct reporting authority.
Nice To Haves
- BA/BS in Journalism, Communications, or a related field is preferred; equivalent experience is acceptable.
Responsibilities
- Produce, write, and edit social media content and copy for 60 MINUTES across Instagram, TikTok, Facebook, X, and YouTube.
- Ensure social content adheres to 60 Minutes’ style and the modern best practices of each platform.
- Film with talent.
- Screen 60 Minutes pieces and recommend clips likely to perform well on social media.
- Proactively pitch original social content ideas in innovative formats to complement the broadcast.
- Partner with internal departments and cross-functional teams to execute projects.
- Pitch concepts and support their execution and measurement.
- Monitor the larger news cycle and current events to identify timely and relevant posts from the 60 Minutes archives.
- Understand breaking news platforms and obtain rights and clearances for media usage.
- Work flexible and occasionally irregular hours, including nights and weekends, as broadcast and breaking news schedules require.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) plan
- Life insurance coverage
- Disability benefits
- Tuition assistance program
- Paid time off
- Complimentary subscriptions to HBO Max, Paramount+, and other Skydance streaming services and digital news products
- Employee engagement opportunities, including exclusive screenings and events, speaker series, and volunteer activities
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
