Senior SEO Manager

Wpromote

3d•$77,000 - $95,000•Remote

About The Position

Wpromote is seeking a Senior SEO Manager to manage relationships with 3–5 clients and lead SEO strategy across multiple client accounts. The role focuses on website optimization, meeting client goals, retaining existing business, identifying profitable growth opportunities, and collaborating with SEO colleagues and other client teams. The manager will address organic, local, and AI-powered search developments and translate relevant findings into prioritized recommendations and roadmaps. The position includes client communication, reporting, presentations, sales and proposal work, website implementation coordination, and mentorship of junior staff. It also involves scaled local listings management, local reputation programs, and improving clients’ content and technical foundations for AI-powered search and answer experiences. This role may be performed remotely in most U.S. states, with some exclusions; office hubs are available in Los Angeles and New York.

Requirements

At least 4 years of experience doing SEO work for clients in an agency environment.
1–2 years of client-facing experience.
Experience leading SEO strategy for local and ecommerce clients, including multi-location or service-area businesses, local listings, and location-level performance measurement.
Desire to lead strategy for multiple large-growth SEO clients.
Understanding of SEO fundamentals, including keyword research and website architecture.
Familiarity with Google Analytics and the basics of content marketing.
Experience with keyword research and data-mining tools and competitive analysis.
Proficiency with Google Docs, Sheets, Slides, and the internet.
Ability to quickly learn new skills and tasks.
Proven project-management and multitasking skills, with the ability to meet and exceed deadlines.
Excellent written and oral communication skills and close attention to detail.
Experience with local SEO for multi-location or service-area businesses and managing local listings through directories or listing-management tools.
Understanding of online review and reputation workflows, including response practices, escalation, and performance analysis.
Familiarity with AI-assisted search and LLM-based discovery, and ability to assess opportunities without overstating what current measurement can prove.
Ability to connect local and AI-search recommendations to client goals and business outcomes, and prioritize work across multiple accounts.
Proactive approach to collaboration and workload management.

Nice To Haves

General knowledge of content management systems such as WordPress, Shopify, or Magento.

Responsibilities

Optimize multiple client websites to align with Google best practices and achieve client website goals.
Retain existing business and pursue profitable growth through SEO investments and cross-channel upsells.
Communicate with clients about goals and results, and work with client teams to understand business needs, campaign objectives, and growth opportunities.
Collaborate with team members to develop creative client solutions.
Identify critical client or account issues and escalate them to appropriate executives in a timely manner.
Track changes in organic, local, and AI-powered search, evaluate their likely impact, and turn relevant changes into prioritized recommendations.
Create reports that gauge progress and communicate the value delivered to clients.
Present findings to clients to influence onsite content strategy.
Lead sales processes and partner with others on solution development and proposal delivery.
Coordinate website changes with client development teams or implement changes directly with client approval.
Guide and mentor junior staff and serve as a role model for the team.
Audit and maintain business details across directories and platforms, identify listing duplicates and inconsistencies, coordinate corrections, and measure local visibility and engagement.
Build local reputation programs, including review-generation strategy, response guidance, escalation workflows, and analysis of review volume, ratings, sentiment, and recurring themes.
Develop SEO strategies for AI-powered search and answer experiences by improving content and technical foundations for discovery, and monitor client appearances in AI-generated answers and citations.
Evaluate priority topics and query patterns, and translate AI-search visibility and citation findings into actionable content and technical recommendations.
Educate clients and internal teams about search changes, distinguish measurable results from emerging or directional indicators, and incorporate opportunities into SEO roadmaps and reporting.