Senior SEO/GEO Analyst

Siege Media•Chicago, IL

13h•Remote

About The Position

Siege Media is seeking a Senior SEO/GEO Analyst for a senior execution role on its remote-first organic and AI growth team. The role handles complex, higher-stakes SEO and GEO work independently, maintains a high standard of quality, and may contribute to client-facing work as needed. Team Leads retain ownership of client relationships and strategy; this position has no direct reports, but helps set execution standards and supports and mentors other Analysts. It may provide a path toward a Team Lead role for someone interested in client strategy and ownership. The Analyst conducts technical and competitive analysis, researches keywords and AI prompts, develops recommendations and roadmap inputs, implements structured data and content optimizations, and tracks traditional and AI search performance. The role collaborates with content and development teams, manages multiple client workstreams and deadlines, and keeps current with SEO and GEO developments. The salary range is $75,000 to $85,000, depending on experience. The hiring process includes a resume, a short introduction or cover letter, and a brief GEO/SEO skills test after the second interview.

Requirements

3–5 years of hands-on SEO experience, including meaningful GEO or AI search work.
Deep knowledge of on-page and technical SEO, including crawling, indexing, rendering, structured data, site architecture, and internal linking, with the ability to diagnose issues independently.
Strong experience with Ahrefs, Screaming Frog, Google Analytics 4, Google Search Console, and Peec AI or similar AI tracking tools.
Ability to turn data into clear insights and actionable recommendations, rather than simply reporting metrics.
Strong understanding of how AI search engines surface, rank, and cite content and how to influence those outcomes.
Ability to work independently with minimal direction and own the quality of work.
Sharp attention to detail and a quality-assurance mindset.
Comfort communicating with clients and stakeholders as needed.
Ability to manage multiple client workstreams and deadlines in a remote setting.
Comfort using LLMs to speed up and improve work.
Comfort working in HTML, including implementing structured data.
Experience using Google Workspace, including Sheets, Slides, and Docs.
Strong written and verbal communication skills.

Nice To Haves

Experience working in an agency environment.
Experience with eCommerce, Fintech, or SaaS clients.
Experience mentoring or reviewing other SEOs' work.
Client-facing or presentation experience.
Familiarity with a CMS such as WordPress, Shopify, or Webflow.
Familiarity with a project management tool such as Basecamp or Productive.
Familiarity with CSS and JavaScript.

Responsibilities

Independently execute advanced and higher-stakes SEO and GEO work across client sites with minimal direction.
Lead complex technical audits, diagnostics, competitive research, and AI-answer research, translating findings into actionable recommendations.
Deliver polished, thoroughly quality-assured work and check recommendations, site changes, and reports for accuracy before they ship.
Conduct keyword, prompt, and competitor research and develop content and roadmap inputs for client work.
Implement and troubleshoot structured data and content optimizations to improve visibility in traditional search and AI-generated answers.
Build and interpret reports using Google Analytics 4, Google Search Console, Ahrefs, and Peec AI, turning data into insights and recommendations.
Track AI search visibility, including citations, share of voice, and AI-referral traffic, and recommend improvements.
Join client calls or contribute to client-facing deliverables as needed.
Help set execution standards, document processes and playbooks, and mentor Analysts through best practices and hands-on guidance.
Manage multiple client workstreams independently, meet deadlines, and communicate progress clearly.
Partner with content and development teams to ensure recommendations are implemented cleanly and on time.
Stay current with SEO and GEO developments and bring new ideas and tactics to the team.