Senior Sales Manager, Corporate

Hotel Covington•Covington, KY

3d•Onsite

About The Position

Hotel Covington and The Madison Event Center are seeking a proven sales professional to grow corporate meetings and events, corporate and entertainment group room blocks, and negotiated business travel accounts. This senior individual-contributor role focuses on generating and closing new business, managing the sales process from initial outreach through signed contract, and growing acquired accounts through repeat bookings, renewals, and referrals. The role has no direct reports and works alongside sales peers focused on weddings and an Event Details & Rooms Coordinator. After contracting, the Senior Sales Manager introduces clients to the Coordinator, shares relevant commitments and client priorities, and remains connected at the account level while continuing to develop new business. The position is based in-office at Hotel Covington & Madison Event Center in Covington, Kentucky, Monday through Friday, 8:00 AM–5:00 PM. Occasional evenings and weekends are required for networking, client meetings, and business needs.

Requirements

Proven track record of personally generating and closing new business, meeting or exceeding sales goals, and delivering measurable revenue results.
Experience developing a sales strategy, building a pipeline from scratch, and managing opportunities from first contact through signed contract.
Strong relationship-building, communication, and negotiation skills, including confidence connecting with decision-makers, earning trust, and asking for the business.
Experience in corporate sales, business development, hospitality, events, or another sales environment.
Ability to manage an account portfolio, track performance, and identify opportunities for repeat business and growth.
Strong organization and follow-through, with the ability to balance prospecting, active deals, and account commitments.
Collaborative approach and commitment to exceptional service for clients and colleagues.
Proficiency with Microsoft 365.
Availability to work full-time on-site Monday through Friday, 8:00 AM–5:00 PM, with occasional evenings and weekends for networking, client meetings, and business needs.

Nice To Haves

Experience selling group rooms, developing negotiated business travel accounts, or working with entertainment clients.
Experience with Caterease, Social Tables, or StayNTouch.

Responsibilities

Identify target accounts and generate opportunities through direct outreach, sales calls, networking, industry events, and referrals.
Pursue corporate meetings, conferences, events, and group room blocks by building relationships with companies, associations, and meeting planners.
Develop entertainment group room business through relationships with tour managers, production companies, promoters, venues, and booking partners.
Identify companies with recurring lodging needs, secure negotiated business travel agreements, manage those accounts, track room-night production, pursue renewals, and find opportunities to grow accounts.
Lead discovery conversations and property tours; develop tailored proposals, negotiate terms, prepare accurate contracts, and close business.
Manage the sales pipeline, follow up consistently, respond promptly to incoming inquiries, and maintain regular outbound prospecting.
Introduce contracted clients to the Event Details & Rooms Coordinator and share commitments, priorities, and context needed to continue the client relationship.
Maintain accurate records of sales activity, booked revenue, and account production; keep forecasts current and use results to guide prospecting and account strategy.
Generate new business, meet or exceed revenue goals, build lasting client and referral relationships, and collaborate across both properties.
Make a personal introduction during client handoff and communicate promises and client priorities to teammates.