Senior Product Marketing Manager / Gestionnaire principal(e), Marketing produit

Paramount Commerce•Toronto, ON

1d•Hybrid

About The Position

We are Paramount Commerce, a leading fintech company focused on simplifying payments in Canada. Since the early 2000s, we have redefined online purchasing by introducing a way to pay directly from a bank account, bypassing credit cards or e-wallets. Our commitment is to provide the highest standards of security and risk management that support seamless payments and rich data. As we strengthen our position in Canada, we are strategically positioning ourselves for global expansion. To achieve our goals, we are seeking talented professionals who can push the boundaries of innovation, contributing to our growth across Canada and worldwide. Join us at Paramount Commerce, where we not only follow fintech trends but shape them. Reporting to the VP, Marketing & Industry Relations, the Senior Product Marketing Manager will thrive at the intersection of high-level strategy and tactical execution. In this role, you won't just be designing scalable programs; you will be the primary driver behind them. We need a versatile professional who is equally comfortable defining our long-term market positioning as they are developing the specific collateral and tools our sales team needs to win. This is a foundational role that requires a proactive "hands-on" approach to scaling our product marketing function and ensuring every product launch translates into measurable revenue.

Requirements

Proven track record in the SaaS or payments world and know how to turn complex products into compelling stories.
Own launches end-to-end, moving the needle on engagement and reclaiming market share.
Use AI as your productivity superpower to automate the mundane and focus on the monumental.
Bridge the gap between product and person, building genuine merchant relationships that fuel our innovation.
Already at home in our stack (HubSpot, Avoma, Pendo) and use data to drive your decisions.
Always the first to know—and share—what’s next in the market.
Managed before and understand that your success is measured by the growth and performance of your team.

Responsibilities

Lead the end-to-end launch process for new products and features, ensuring each release is backed by a clear commercial strategy and execution plan.
Create and maintain the core messaging and brand positioning that distinguishes our products in a competitive landscape.
Monitor post-launch performance and user data to refine marketing tactics and drive sustained product engagement.
Serve as the central point of contact between Product, Marketing, Onboarding, Support, and Sales to ensure organizational readiness for all new initiatives.
Directly develop high-impact sales assets, including pitch decks, case studies, ABM landing pages, demos, one-pagers, and scripts.
Translate product technicalities into actionable sales intelligence, equipping front-line teams to handle objections and close deals effectively.
Establish structured channels to gather insights from Sales, using field data and revenue intelligence tools to influence the product roadmap.
Systematically track industry shifts and emerging payment technologies to identify and capitalize on new growth opportunities.
Maintain detailed analysis of the competitive landscape to provide our teams with the tactical insights needed to increase market share.
Manage feedback loops with merchants to ensure our marketing strategies are rooted in actual merchant needs and behaviors.