Senior Product Marketer (Aftermarket)

Valeo•Auburn Hills, VA

About The Position

Valeo is a global technology company and automotive supplier that designs solutions for automakers and new mobility businesses worldwide. Its vision is to create greener and safer mobility through intuitive driving solutions and reduced CO2 emissions. The Senior Product Marketer (Aftermarket) works in automotive aftermarket product and trade marketing, supporting product lines through pricing, promotion, sales development, distribution strategy, and customer service. The role also contributes to product development and release projects, market analysis, demand planning, business cases, and supplier negotiations.

Requirements

  • Bachelor's degree in business, administration, engineering, trade, marketing, or a related field.

Nice To Haves

  • Spanish language skills.
  • Experience in the aftermarket, auto parts channel, or automotive industry.
  • Knowledge of automotive wiper product lines, market trends, and aftermarket distribution channels.

Responsibilities

  • Define, adjust, and evaluate pricing and profitability, including impacts on costs and sales prices.
  • Guide communications and develop, implement, and monitor market campaigns and incentive activities.
  • Support the sales team in developing new customers, introducing products, evaluating offers, and developing existing customer accounts.
  • Identify product-line needs for training and other services.
  • Participate in product development and release projects.
  • Lead structural market analysis for products and services.
  • Contribute to implementation of the distribution strategy.
  • Coordinate and monitor monthly corrective action plans based on results, and follow up with sales.
  • Visit clients and prospects regularly, sometimes independently.
  • Support customers and customer service with product-technical questions.
  • Provide marketing input for the monthly demand planning exercise.
  • Participate in project teams and complete assigned actions in project planning.
  • Develop and support business cases with market knowledge, sales targets, deadlines, gross margin targets, volume, and other relevant marketplace data.
  • Request and approve product modifications with suppliers to align products with market needs.
  • Negotiate purchase prices for new items and review contracts as the buyer for the respective activity line, in line with market and division needs.

Benefits

  • Career growth opportunities in a global company.
  • A multicultural environment that values diversity and international collaboration.
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