Senior Product Manager (Advertising Cloud)

This role is for a Senior Product Manager at Demandbase, specifically for their Advertising Cloud. The Advertising Cloud is a programmatic B2B solution used by market leaders like Salesforce and Adobe. The Senior Product Manager will have the opportunity to work on the #1 B2B ad platform in the industry and help usher in a new generation of omni digital advertising. They will be responsible for building and defining the product strategy, collaborating with customers and internal teams, and driving the product roadmap. The ideal candidate should have experience in ad tech products and a strong understanding of the AdTech ecosystem.

• Building the future of Demandbase Advertising Cloud
• Collaborating with customers, internal leadership, engineering, UX, and sales to bring leading B2B advertising products to market
• Understanding the digital and influencer Ad industry, business, competitors, financials, technology
• Helping to define product strategy including key capabilities, competitive differentiation, barriers to entry, positioning
• Understanding business goals, competitive forces, industry dynamics, and customer needs
• Helping to define short and long term product roadmap, owning processes for intake, prioritization, update, reporting
• Defining product requirements, collaborating with cross-functional sprint teams, writing PRFAQs, epics, and user stories
• Working directly with customers to understand their needs and craft product solutions that help them achieve results
• Working with engineering leadership to prioritize work, collaborating on biweekly sprints and participating in daily stand-ups
• Being the voice of the customer through direct contact, as well as via collaboration with internal marketing and business teams
• Clearly and concisely communicating to executives, teams, and stakeholders
• Defining and implementing product analytics to drive a data-driven decision-making process
• Setting ambitious goals, tracking and reporting progress, and taking accountability for executing to plan

• 5+ years of product management experience with a strong preference for experience with ad tech products including DSPs, DMPs, or SSPs
• An excellent understanding of the broader AdTech ecosystem
• Experience putting processes in place and using data to drive decisions
• Demonstrated ability to ship market-defining products
• Ability to articulate a position on how to effectively and efficiently validate, test, and ultimately bring a product to market successfully
• Amazing interpersonal skills in oral and written communication
• Skills in data design, monitoring, analysis, tools (such as SQL)

• Options for up to 100% paid Medical and Vision premiums for employees
• Flexible PTO policy
• No internal meeting Fridays
• Modern Health mental wellness platform
• 11 paid holidays and 2 additional weeks off for all employees (the week of July 4th and the week of Thanksgiving)
• 401(k)
• Short-term/long-term disability
• Life insurance
• Commitment to Diversity, Equity, and Inclusion