Senior Product Design Manager, Growth

Discord•San Francisco, CA

3d•$272,000 - $306,000

About The Position

Discord is seeking a Senior Product Design Manager, Growth to lead a talented team of designers focused on the new user's journey. This role is crucial for growing Discord's community responsibly by improving how new users discover, register, onboard, and stay engaged with the platform. The manager will report to the Director of Product Design and oversee the entire product development cycle, from strategic visioning to launch and iteration, ensuring experiences are effective, high-quality, and responsible. The Growth team is responsible for the front door of Discord's consumer experience, aiming to help new users discover Discord, activate quickly, and stay connected. This includes optimizing search discovery, registration, login, onboarding flows, and notification systems to bring users back to meaningful moments.

Requirements

10+ years of experience in scaled consumer-facing digital product design work, ideally including growth, onboarding, acquisition, or lifecycle product experiences
4+ years directly managing design teams of 4 or more, with a track record of growing talent and building cultures of creative excellence
Ability to bring simplicity and clarity to complex problems or opportunity spaces, and turn insights into compelling product directions
Experience designing acquisition, activation, or lifecycle experiences, with a strong sense of how early product moments shape long-term retention
Ability to communicate to peers and executive stakeholders in ways that drive action and uplevel execution
Strong leadership skills rooted in empathy: you understand how to staff and grow your direct reports in challenging, supportive ways while motivating teams to deliver excellent results
Comfort operating in ambiguity and navigating tradeoffs between business goals and user value
A working understanding and curiosity of AI-assisted design workflows - from ideation and prototyping to generative UI - and the design judgment to know when AI output needs a human hand before it ships

Nice To Haves

Personal use of Discord, and/or gaming experience
Experience with growth experimentation frameworks and data-driven design iteration
Understanding of how products reach and grow users across surfaces — notifications, search/SEO, onboarding, and shareable/viral loops
Background in behavioral psychology, habit formation, or user motivation

Responsibilities

Lead and grow a team of product designers working across acquisition, activation, and re-engagement
Inspire teams through strategic storytelling, leading vision sprints that turn complex problems into compelling product directions with milestoned experimentation proposals
Balance competing priorities between growth velocity, user value, and product quality, ensuring we build experiences that are effective, high craft, and responsible
Uphold high design quality standards, and bring moments of delight and joy across the new-user journey, while ensuring our solutions respect user agency and build trust
Partner closely with cross-functional leaders in product, engineering, and data science to align on strategy and execution
Champion informed design — through product design, user research, and data — helping your team deeply understand both new and returning users
Foster a culture of creative excellence, where designers feel empowered to tackle ambiguous problems with empathy and innovation