Senior Partner Marketing Manager

Braze•New York, NY

7d•$125,000 - $196,000•Hybrid

About The Position

The Senior Partner Marketing Manager will help shape Braze’s global partner marketing strategy, drive pipeline growth, expand partner engagement, and develop new programs. Reporting to the Director of Partner Marketing, the role executes integrated, multi-channel campaigns and events with strategic partners, including agencies, global system integrators, technology partners, and cloud providers. Success requires strong collaboration, project management, creativity, attention to detail, and the ability to build effective relationships with partners and cross-functional teams. The role develops marketing plans for services and agency partners, creates joint go-to-market campaigns, and plans partner events, sponsorships, and activations at industry conferences. It represents partners’ perspectives within Braze, works across teams to coordinate messaging and execution, measures campaign performance, and recommends improvements. The position also involves travel to support partner-facing programs and hands-on live event execution, as well as managing budgets and resources to maximize return on investment.

Requirements

5–8+ years of marketing experience, including 4 years in partner marketing or alliance management.
Experience with pipeline generation strategy and implementation, working closely with partners, partner account leadership, sales, and field marketing teams.
Highly developed interpersonal and communication skills to build and maintain long-term relationships with peers, partners, customers, prospects, and influencers.
Ability to work independently and as part of a team.
Ability to manage multiple demanding tasks simultaneously and accurately.
Ability to approach problems as opportunities and work cross-departmentally to develop solutions.
Bachelor’s degree required.

Nice To Haves

Experience at a B2B SaaS company and/or with Braze’s key technology or agency partners.

Responsibilities

Develop global partner marketing strategies and plans for services and agency partners, aligned with Braze objectives, partnership priorities, and market opportunities.
Collaborate with partners to create and execute joint go-to-market campaigns, including co-branded content and web and digital activations, to generate pipeline and increase brand visibility.
Plan and execute partner events, sponsorships, and activations at third-party industry conferences, delivering high-quality experiences and measurable return on investment.
Represent partners within Braze and collaborate with partnerships, marketing, events, sales, and other internal teams to align messaging, campaign strategy, and program execution.
Identify opportunities to improve partner engagement and marketing performance through creativity and strategic thinking.
Measure and report demand generation metrics and campaign performance, providing insights and recommendations to optimize future investments.
Travel to various markets and work directly with partners, customers, and prospects to support lead generation, including hands-on execution of live programs.
Manage budgets and resources effectively to maximize return on investment and achieve business objectives.

Benefits

Competitive compensation that may include equity.
Retirement and Employee Stock Purchase Plans.
Flexible paid time off.
Comprehensive benefit plans covering medical, dental, vision, life, and disability.
Family services including fertility benefits and equal paid parental leave.
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend.
Curated in-office employee experience designed to foster community, team connections, and innovation.
Opportunities to give back, including an annual company-wide Volunteer Week and donation matching.
Employee Resource Groups.
Collaborative, transparent, and fun culture.