Senior Partner Activation Manager, AI

Wasabi Technologies

9d • $160,000 - $190,000

About The Position

Wasabi is seeking a senior Partner Activation Manager to own the content and enablement strategy that brings its AI solutions with technology alliance partners to market. This hybrid strategy-and-execution role shapes differentiated joint narratives with alliance partners and turns them into usable content and tools for Channel Account Managers (CAMs) and other partner-facing teams. The role is a build-from-scratch opportunity in a new and evolving category, requiring someone who can bring structure to ambiguity, make decisions without complete information, and move quickly.

The position sits within the Alliances organization and serves as the activation counterpart to Alliance Managers, who own partner relationships, business plans, and executive alignment. The Partner Activation Manager brings joint solutions to life through content, education, and demand generation, working across partners, product marketing, sales enablement, channel teams, and regional marketing teams.

Wasabi describes itself as a fast-growing cloud storage company. The base salary range for this role is $160,000–$190,000. Depending on eligibility, additional compensation and benefits may include bonus or variable compensation, equity, and a comprehensive benefits package. Wasabi Technologies is an Equal Opportunity Employer and prohibits discrimination and harassment based on protected characteristics under applicable law.

Requirements

• 7–10+ years of experience in partner marketing, alliance marketing, or partner enablement; cybersecurity, cloud, or enterprise SaaS experience is ideal.
• Senior-level capability to own the work end-to-end with minimal direction.
• Track record of building a content or enablement motion from scratch in a new or undefined category.
• Ability to operate amid ambiguity and shifting priorities in a fast-paced environment and make sound decisions quickly without complete information.
• Strong writing and storytelling skills, including translating technical capabilities into messages sellers or partners can use.
• Experience building enablement content and driving adoption through CAMs or channel teams.
• Ability to work directly with external partner marketing counterparts, including senior-level contacts, to co-develop content.
• Strong project-management skills and ability to manage content development, enablement rollout, and partner coordination in parallel.

Nice To Haves

• Familiarity with partner portals or enablement platforms such as Impartner, Allbound, PartnerStack, Highspot, or similar.
• Experience in cybersecurity, AI, or data resilience/protection markets.
• Experience running MDF-funded content or co-marketing programs with technology alliance partners.

Responsibilities

• Partner with alliance partners to define a clear, differentiated joint value proposition and narrative.
• Translate technical joint-solution capabilities into positioning, messaging, and content for partners, sellers, and customers.
• Develop co-branded solution briefs, pitch decks, battlecards, case studies, and demo scripts with product marketing and alliance partner marketing teams.
• Design and own an enablement strategy for CAMs and the broader channel, including training sessions, playbooks, certifications, and self-service resources.
• Identify and manage content distribution channels, such as partner portals, enablement platforms, CAM-facing tools, and sales enablement systems.
• Track enablement-content engagement and adoption, and iterate based on actual CAM and partner usage.
• Build awareness campaigns, including webinars, events, digital content, and incentives, to drive interest in joint AI solutions.
• Support field and partner marketing teams in localizing and executing programs regionally.
• Coordinate with Alliance Managers to align content and enablement priorities with the joint business plan.
• Partner with product marketing, sales enablement, and channel teams to maintain consistent messaging and materials across audiences.
• Serve as a go-to resource for CAMs seeking to understand or position joint solutions.

Benefits

• Bonus or variable compensation, depending on role eligibility.
• Equity, depending on role eligibility.
• Comprehensive benefits package designed to support professional growth and personal well-being.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed