Senior Paid Media Manager

jetfuel.agency•Vancouver, BC

170d•Remote

About The Position

We’re looking for a Paid Media Manager to strategize and execute performance marketing campaigns across Google, Meta (Facebook/Instagram), YouTube, and other platforms. In this role, you’ll take the lead on client accounts from day one – planning omni-channel media strategies, managing budgets, and optimizing campaigns for growth. This is a client-facing role, so we need someone with professional fluency in English and the confidence to present insights to stakeholders. You’ll work closely with our account leads and creative teams to deliver outstanding ROI for our e-commerce clients. If you love scaling campaigns, digging into performance data, and owning results across multiple ad channels, this role is for you.

Requirements

3+ years managing Paid Search and Paid Social campaigns (agency or in-house).
Strong track record in both Google Ads and Meta Ads.
Proficient with Google Ads, Meta Ads Manager, Google Analytics, and e-commerce tracking.
Comfortable working with budgets across multiple platforms.
Data-driven decision maker.
Strong with Excel/Sheets for analysis and reporting.
Experience with attribution and funnel reporting.
Fluent English (written and spoken).
Client-facing experience required.
Confident in presenting to stakeholders.
Self-starter who thrives in a remote, asynchronous environment.
Able to juggle multiple accounts and meet deadlines with minimal oversight.

Nice To Haves

Familiarity with tools like Google Tag Manager, Data Studio, Shopify, Klaviyo, or performance creative workflows.

Responsibilities

Develop comprehensive paid media strategies across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram).
Forecast outcomes and set KPIs for each campaign.
Launch and manage campaigns end-to-end.
Optimize bids, audiences, creative, and placements to achieve ROAS/CPA goals.
Conduct ongoing A/B testing on ads and landing pages.
Collaborate with designers and copywriters to shape ad creative that aligns with performance goals.
Provide feedback on messaging, visuals, and ad formats based on platform best practices and campaign data.
Analyze campaign data from Google Analytics, Meta Ads Manager, and other tools.
Compile weekly/monthly performance reports with insights and actionable recommendations.
Serve as a primary contact for all paid media matters.
Lead regular performance calls, present reports, and explain complex data in a client-friendly way.
Proactively identify new paid channels, campaign types, and testing opportunities.
Stay up to date on platform updates and media trends.